Overview
Go-To-Market Strategist Jobs in Delhi, India at HashRoot
Job Overview:
We are seeking an experienced Go-To-Market (GTM) Strategist to
join ourdynamicteam
. The GTM Strategist will be responsible for developing, executing, and optimizing the company’s go-to-market strategy. You will collaborate cross-functionally to drive alignment across product, marketing, sales, and customer success teams to ensure a seamless product launch and market penetration.
Key Responsibilities:
Strategy Development :
Define and implement comprehensive GTM strategies for new product launches, market expansion, and growth initiatives.
Market Research :
Conduct
in-depth research
to understand customer needs, market trends, and competitive landscape. Use insights to create buyer personas and segmentation strategies.
Collaboration
:
Work closely with product, marketing, sales, and customer success teams to ensure alignment on objectives, positioning, and messaging.
Messaging & Positioning :
Craft compelling value propositions, messaging frameworks, and sales enablement tools that resonate with target audiences.
Launch Execution :
Lead the planning, execution, and
optimization
of go-to-market campaigns, ensuring on-time delivery and
impactful
results.
Performance Metrics :
Define and track key performance indicators (KPIs) for go-to-market initiatives, making data-driven adjustments to optimize performance.
Customer Insights :
Gather customer feedback and market data post-launch to continually refine the GTM approach and improve
customer satisfaction
.
Cross-functional
Leadership
:
Serve as a central point of contact between teams to ensure all stakeholders are aligned and informed throughout the process.
Qualifications:
Proven experience in go-to-market strategy, product marketing, or business development.
Strong understanding of product development, sales strategies, and customer success processes.
Excellent
communication
, presentation, and interpersonal skills.
Analytical mindset with the ability to interpret data and
make strategic decisions
.
Ability to
lead cross-functional teams
in a
fast-paced
,
dynamic environment
.
Prior experience in B2B/B2C industries or SaaS products is a plus.
Skills &
Competencies:
Strategic thinking and
problem-solving
abilities.
Strong
project management
and organizational skills.
Ability to thrive in a
collaborative environment
.
Detail-oriented with the ability to think big-picture.
Proficiency in tools like Google Analytics, CRM software, and Microsoft Office Suite.
Title: Go-To-Market Strategist
Company: HashRoot
Location: Delhi, India
Category: Marketing / Advertising / PR, Business
