Overview
Head of Industry, Google Marketing Platform, Agency Jobs in Los Angeles, CA at Google
Develop and implement strategic marketing plans and tactics to support UnityPoint Health – Meriter’s brand, image and key service lines (as assigned). The focus of the position works closely with Meriter representatives, leaders and physicians to develop marketing plans followed by subsequent hands-on implementation of the tactics, management of budgets and evaluation of results to ensure successful execution of the plan and achievement of overall business objectives of Meriter, UnityPoint Health and UW Health. Plays an active role as a member of the larger UnityPoint Health marketing team, and works closely in collaboration with UW Health Marketing team.
This role will be primarily remote, but will have some on-site responsibilities.
Why UnityPoint Health?
Commitment to our Team – For the second consecutive year, we’re proud to be recognized as a Top 150 Place to Work in Healthcare by Becker’s Healthcare for our commitment to our team members.
Culture – At UnityPoint Health, you matter. Come for a fulfilling career and experience a culture guided by uncompromising values and unwavering belief in doing what’s right for the people we serve.
Benefits – Our competitive Total Rewards program offers benefits options that align with your needs and priorities, no matter what life stage you’re in.
Diversity, Equity and Inclusion Commitment – We’re committed to ensuring you have a voice that is heard regardless of role, race, gender, religion, or sexual orientation.
Development – We believe equipping you with support and development opportunities is an essential part of delivering a remarkable employment experience.
Community Involvement – Be an essential part of our core purpose—to improve the health of the people and communities we serve.
Visit https://dayinthelife.unitypoint.org/ to hear more from our team members about why UnityPoint Health is a great place to work.
Required Qualifications:
Bachelor’s degree in public relations, journalism, marketing or a related field
6 years’ experience in marketing
Expertise of integrated marketing communications strategies and tactics
In-depth knowledge or areas of specialty within marketing, (i.e. research, social, CRM, writing, etc.)
Demonstrated leadership in project and program planning and marketing strategy development
Commitment to focus on key organizational priorities and strategies, as well as articulate with others
Excellent communication skills, both written and verbal, for a variety of internal and external audiences; strong presentation skills
Excellent organizational and project management skills, and the ability to handle and prioritize multiple tasks
Demonstrated ability to establish and maintain effective relationships with staff, physicians and vendors within a team environment and across organization lines
Ability to navigate working across organizations in a spirit of collaboration and partnership
Demonstrates a strong awareness of and is sensitive to complex politics among departments, organizations and partners
Media plan coordination and implementation expertise
Proven ability to manage confidential and sensitive information
The ability to work with patients and consumers with warmth and respect – responding to both positive feedback and complaints
Demonstrated ability in developing and coordinating budgets
Demonstrates collaborative working relationships and is team focused.
Ability to work on tight deadlines in dynamic situations
Drive to continually learn, adapt and improve results
Willing to work extended hours at events with the possibility of travel to regional and affiliate locations
Preferred Qualifications:
Master’s Degree in marketing/business
Continued training in Internet-related topics through certificates, seminars, webinars and workshops
4 concurrent years marketing experience in a healthcare environment, project management experience and team lead experience
EEO/M/F/D/V
FTE
1.0
Work Schedule
Primarily weekdays, day shift.
Hours Per Week
40
Weekends
No
Compensation
$28.32+
Site Address
2650 Novation Parkway
City
Madison
Zip Code
53713
Title: Head of Industry, Google Marketing Platform, Agency
Company: Google
Location: Los Angeles, CA
