Overview
Head of Marketing/Commercial Real Estate Jobs in Manchester, England, UK at Bruntwood
Position: Â Head of Marketing (Commercial Real Estate)
We are commercial property specialists operating across the UK. At Bruntwood, we’re committed to offering more than just outstanding office, coworking, retail and lab spaces. Everything we do is tied into our vision of building vibrant communities, whilst providing businesses with the support and expertise they need to grow.
Have a look at these videos to give an insight into who we are:
As Head of Marketing you’ll lead the Manchester City Centre portfolio within the Bruntwood Sci Tech Marketing team, which consists of a mixed workspace product stack across life science, tech and conventional office spaces. The role will be integral in driving lead generation,brand awareness, and commercial objectives within this region, marketing our assets across integrated campaigns.
The team:
You’ll join three other Heads of Marketing who are responsible for other regions/functional areas across the Bruntwood Sci Tech portfolio, all reporting into our Marketing Director and will be based at our Union office right in the heart of Manchester. You’ll manage a team of two marketing professionals across digital, content, and brand to support campaigns, as well as in-house design, PR, Comms, and events teams.
Key experience we’re looking for:
You’ll haveprevious property-based marketing experiencewhether this be in-house or agency.
Managerial experience, the ability to support development and manage workflows for multiple team members.
Proven experience of effectivelymanaging internal stakeholdersacross various disciplines; commercial, marketing, and events specifically but also atsenior leadershiplevel.
Managing external suppliers such as videographers, photographers, and agencies.
Experience offull campaign managementacross strategy, delivery, planning, development, reporting, and analysis.
Previous experience ofbudget managementand demonstrating ROI.
Experience of managing digital marketing channels, producing offline marketing literature, and briefing creative asset requirements.
What you’ll be doing:
Work closely alongside senior stakeholders within the Bruntwood Sci Tech teams, namely the Head of Commercial for MCC and the Marketing Director to deliver integrated marketing plans to drive lead generation and customer acquisition.
Lead the budget setting and management of the marketing budget for your region, using commercial targets, development pipelines, and business objectives to focus the planning process.
Deliver product andcustomer-focusedcampaigns to grow and enhance the Bruntwood Sci Tech proposition within the market.
Work closely with the wider regional Marketing teams to share best practice, knowledge, and development progress.
Manage external agencies, ensuring they deliver campaigns, pre-agreed KPIs, and we receive efficient, high-quality service.
Work closely with our internal content andcommunicationteams to develop the appropriate narrative and messaging for your portfolio – in line with our brand proposition.
Monitor competitor activity and analyze trends to share with the wider team and to maintain competitive advantage.
Review the performance of your team’s integrated marketing campaigns, analyzing their impact on commercial targets and make improvements for future campaigns.
Develop overarching brand propositions for buildings, wider development schemes, and the MCC portfolio as a whole, in line with the agreed Bruntwood Sci Tech…
Title: Head of Marketing/Commercial Real Estate
Company: Bruntwood
Location: Manchester, England, UK
Category: Marketing / Advertising / PR, Management
