Overview
Head of Marketing/People Management, Brand & Strategy Jobs in Singapore, Singapore at Private Advertiser
Position: Head of Marketing (People Management, Brand & Strategy)
We are seeking a
dynamic
and motivated Head of Marketing to
join our team
in Singapore. This role will focus on Brand & Strategy Planning, Demand Generation, and Field Marketing and requires a leader with solid presentation skills and the ability to inspire and drive teams to success.
Brand Strategy & Planning Develop, implement, and execute
innovative
marketing strategies to strengthen brand positioning and awareness. Conduct market research and competitor analysis to identify trends and
opportunities for growth
. Collaborate with
cross-functional teams
to ensure brand consistency across all marketing channels. Demand Generation Design and implement targeted demand generation campaigns to drive lead acquisition and revenue growth. Optimize multi-channel marketing initiatives, including email campaigns, digital advertising, webinars, and content marketing, to generate high-quality leads.
Monitor and analyze funnel performance, ensuring consistent lead flow and conversion rates. Field Marketing Develop and execute localized marketing initiatives to support sales teams in achieving revenue targets. Organize and manage events, trade shows, and field activities that build
brand awareness
and foster
customer engagement
. Partner closely with sales teams to align marketing efforts with sales goals and ensure seamless
collaboration
.
Strategic Campaign Development Lead the planning and execution of marketing campaigns across digital, social media, and traditional platforms. Analyze campaign performance and ROI, providing actionable insights for
continuous improvement
. Presentation &
Communication
Create and deliver
impactful
presentations for stakeholders, including executive teams and external partners. Clearly articulate complex marketing strategies in a compelling and persuasive manner.
Team Leadership
& Motivation Inspire and lead a team of marketing professionals, fostering a culture of
collaboration
,
innovation
, and high performance.
Set clear goals, provide mentorship, and drive accountability to achieve marketing objectives.
The Qualifications :
Bachelor’s degree in Marketing, Business, or a related field. 5+ years of experience in marketing, with a strong focus on brand management and demand generation Proven ability to develop and execute successful marketing strategies and campaigns. Strong experience in designing and executing demand generation campaigns that deliver measurable business outcomes. Exceptional presentation and storytelling skills, with a knack for engaging
diverse
audiences.
Strong
leadership
qualities and experience in motivating teams to achieve ambitious goals.
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Title: Head of Marketing/People Management, Brand & Strategy
Company: Private Advertiser
Location: Singapore, Singapore
Category: Marketing / Advertising / PR (Marketing Manager, Marketing Strategy, Branding Specialist / Ambassador, Marketing Communications), Management
