Overview
Head of Product Marketing Jobs in San Diego, California, USA at Gretel
Who We Are
At Gretel, we’re building the platform that developers and data scientists trust for safe, AI-ready data. Our platform combines differential privacy with state-of-the-art AI to generate synthetic data across multiple modalities, whether starting from your own unique data or creating entirely new datasets from prompts. We enable organizations to unlock sensitive data for AI development and analytics. We believe you shouldn’t have to search for the right dataset, you should be able to generate exactly what you need while maintaining the highest standards of privacy and utility.
We’re a highly
collaborative
remote-first company with employees across the US and Canada. Our
innovative
and
transparent
culture offers employees the
autonomy
, tools, and trust to act like owners and we’re looking for a talented Head of Product Marketing to join our mission!
The Impact You’ll Have
Gretel is looking for a strategic Head of Product Marketing to drive and scale product adoption for our synthetic data platform and APIs. You will help our customers and users understand the value of and how to use Gretel’s products, including integrating them into workflows and data pipelines. You’ll help us highlight how safe, synthetic data can be used for AI projects, including evaluating and fine-tuning AI models while maintaining privacy.
In this player/coach role, you’ll lead a small-but-mighty team, collaborating cross-functionally across the company to drive the positioning & messaging, enterprise solutions content, customer success stories, competitive intelligence, product release & launch plans, sales and partner enablement content, and product pitches for our products. You will understand how Gretel fits into the ecosystem of developer tools, APIs, and MLOps, and be able to clearly position Gretel’s offerings to technical end users and enterprise buyers alike.
You care equally about quality, execution, and
teamwork
, and are excited to work at a startup. You’re intellectually curious, willing to try new things, and can manage numerous projects with tight deadlines.
Responsibilities
• Lead product launches and release updates with the goal of driving product adoption and usage by enabling existing customers and new users for their enterprise AI use cases.
• Understand our enterprise customers & users. Create, segment & refine ICPs and personas by understanding user requirements, pain points and compelling AI use cases for synthetic data.
• Become a market expert. Develop an understanding of AI product development workflows, how developers work with data, MLOps, and where our products fit, especially with our cloud service provider and AI infrastructure partners.
• Craft & refine messaging & positioning. Develop creative messaging for our enterprise buyers, create narratives for each stage of the customer journey, clearly differentiate Gretel against our competitors, and communicate value to our audiences and analysts/developer influencers.
• Help create the voice of our products. Collaborate with Gretel’s co-founders and
cross-functional teams
to develop creative, compelling narratives for our audiences (e.g., for ABM campaigns, website, blogs, workshops, webinars, customer stories, GenAI / synthetic data reports, and other external facing content).
…
Title: Head of Product Marketing
Company: Gretel
Location: San Diego, California, USA
Category: IT/Tech, Marketing / Advertising / PR
