Overview

Job Title: Wellness Sales Associate and Sauna Attendant Crossover Role Jobs in St Louis Park at beem® Light Sauna

Digital Marketing & Customer Engagement Specialist

About Us

We run California’s only adult laser tag experience, offering strategic gameplay in a high-tech environment that provides a fun mind and body workout with emphasis on healthy lifestyle. Our center features 15+ advanced game modes, 1-hour sessions with 4 mini-games per session, online booking, and a cool, comfortable atmosphere unlike anything else.

Creative Vision Required

We’re looking for a true creative thinker who can spot unique marketing opportunities others miss. Someone who understands that sometimes it’s the small, unexpected touches that create viral moments – like designing the perfect photo opportunity spot in our arena that players can’t resist sharing, creating signature gameplay rituals that become part of our brand identity, or developing clever campaign concepts that make adults reconsider laser tag entirely. Your creativity and ability to see marketing potential in unexpected places is what will set you apart.

Role Overview

We’re seeking a creative, hands-on Digital Marketing & Customer Engagement Specialist to help grow our business through compelling content creation, innovative customer engagement strategies, and coordinated marketing efforts. This person will be the driving force behind how potential customers discover our unique active entertainment concept and how they connect with our brand.

Key Responsibilities

Create original short-form videos (15-60 seconds) showcasing our unique gameplay modes, player experiences, and fitness benefits
Develop and execute innovative marketing campaigns quarterly that position laser tag as a premium adult activity
Maintain consistent posting schedule across Instagram, TikTok, and Facebook
Coordinate professional photo/video shoots to create premium assets for marketing use
Create collaborative content with local fitness influencers (5,000+ followers)
Implement a structured customer feedback system to improve player experience
Build a comprehensive content library of high-quality photos and videos
Drive monthly growth in social media engagement metrics across platforms
Develop distinct messaging themes that emphasize mental strategy, physical activity, and social aspects
Establish partnerships with complementary local businesses for cross-promotion
Create analytics reports tracking specific KPIs including engagement rate, website traffic, and booking conversions
Coordinate the creation of graphic design materials including digital assets, promotional materials, and signage
Manage quality control for all designed materials and oversee printing process when needed
Suggest new design concepts that align with our premium brand positioning
Identify unique, low-cost creative opportunities to make our brand memorable and shareable

Required Skills & Experience

Demonstrated ability to create unique, creative marketing concepts
Proficiency in video editing software (DaVinci Resolve, CapCut, Adobe Premiere, or similar)
Solid photography skills suitable for commercial content creation
Passion for promoting laser tag as a legitimate adult activity
Understanding of how to market physical activities with a wellness angle
Knowledge of market trends, consumer behavior, and competitive analysis in the entertainment sector
Experience with social media strategy and content planning across multiple platforms
Proficiency with analytics platforms to measure campaign performance and optimize strategies
Excellent copywriting abilities for creating engaging brand messaging
Genuine interest in our vision of laser tag as a mind-body activity for adults
Eye for identifying viral-worthy moments and experiences that customers naturally want to share

This is a hands-on role for a creative professional who can both develop innovative marketing concepts and execute them with measurable results. You’ll be responsible for establishing our brand as the premium destination for adults seeking fun, strategic, and healthy entertainment.

Job Types: Full-time, Part-time

Pay: $18.00 – $21.00 per hour

Benefits:

Flexible schedule

Schedule:

4 hour shift
Choose your own hours
Evening shift
Monday to Friday
Weekends as needed

Work Location: In person

Title: Job Title: Wellness Sales Associate and Sauna Attendant Crossover Role

Company: beem® Light Sauna

Location: St Louis Park

 

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