Overview
Lead Generation Marketing Manager Jobs in Coffeyville, Kansas, USA at –
Job Title:
Lead Generation Marketing Manager (Docubee)
Location:
Remote (CO, FL, GA, MA, NC, NY, TN, TX, WA)
About Docubee
Docubee, a brand under Accusoft, is a simple contract automation platform that lets businesses create, manage, sign, and track digital contracts in one secure platform. Our team of 40+ believes in simplifying lives through automation and digital experiences. We value
collaboration
,
respect
, accountability, curiosity, transparency, and humor.
About The Role
Docubee is looking for a
dynamic
and experienced Lead Generation Marketing Manager to join our fast-growing team. Reporting to the Director of Marketing, we seek a highly proficient lead generation expert specializing in digital marketing campaigns, outbound tactics, and funnel
optimization
. The ideal candidate boasts an impressive history of conceiving and executing successful campaigns that consistently yield high-quality leads for sales.
Proficiency in refining and adapting programs based on data-driven insights is a must. Additionally, we seek someone who excels in
collaborative
efforts with sales teams, product managers, marketing, and technology experts to position Docubee strategically. Exceptional written and verbal
communication skills
are essential, as the chosen candidate will work with the Sr. PMM to bring the identified ICP, messaging, and positioning to market.
Ways You Will Contribute to Our Collective Success
Develop the overall lead generation strategy to fill the sales funnel most cost-effectively.
Create and execute digital and outbound lead-generation plans that deliver significant volumes of qualified leads cost-effectively, including but not limited to Google and affiliates, email marketing, ABM, PPC, PPL, social media, and new marketing channels.
Initiate and manage lead nurturing programs to accelerate prospect movement through the demand generation funnel to become sales-ready leads.
Collaborate with internal teams to create landing pages, optimize user experience, and ensure proper reporting and tracking of lead activity.
Manage paid digital agency; oversee priorities, campaigns, budget, and deliverables.
Measure, analyze, interpret, and report on the impact of campaign activities on the influenced pipeline, database growth, deal cycle acceleration, and other KPIs.
Analyze industry trends, market conditions, and competitors’ marketing tactics to identify new opportunities.
Manage project timelines, quality, resources, and budget to prioritize spending to maximize qualified leads.
Interface with sales, marketing, and product teams to build successful andimpactfullead-gen campaigns.
Define and create documentation related to tracking the digital marketing and outbound tactics for the Docubee lead funnel.
Collaborate with the product team to optimize the self-service journey to conversion.
The Background and Experience You Need to Support Success
Bachelor’s Degree or greater in Marketing or related field.
5+ years ofhands-on experiencesuccessfully creating and managing lead generation programs for SaaS solutions.
Hubspot Certified (Preferred).
Ability to build strategy and execute programming to deliver on goals and expectations.
Strong organization skills, time management, andattention to detailare critical.
Efficientproject managementexperience with a strong track record of driving simultaneous projects …
Title: Lead Generation Marketing Manager
Company: –
Location: Coffeyville, Kansas, USA
Category: Marketing / Advertising / PR, IT/Tech
