Overview
Lead Product Marketing Jobs in Dallas, TX at AT&T
We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world – together. At Ford, we’re all a part of something bigger than ourselves. Are you ready to change the way the world moves?
The Ford Motor Credit Company team helps put people behind the wheels of great Ford and Lincoln vehicles. By partnering with dealerships, we provide financing, personalized service and professional expertise to thousands of dealers and millions of customers in over one hundred countries around the world.
In this position…
As a member of the Customer Experience (CX) Team, the CX Market Research Specialist will deliver the right customer insights to optimize customer experiences to internal Ford Credit partners through market research and data analysis.
You’ll have…
Degree in Marketing, Business Administration or relevant quantitative field.
At least 4 years of experience designing and managing all phases of market research studies, including sampling, questionnaire writing, fieldwork, and reporting.
Extensive knowledge of different research methodologies and survey tools (e.g. Qualtrics, Medallia).
Strong project management and consulting skills. Self-starter with an ability to work in an unstructured environment.
Ability to process large amounts of customer data and translate it into actionable ideas that support strategic business goals.
Strong verbal and written communication skills with fluency presenting consultative analysis and insights to key decision makers.
Even better, you may have…
Degree or certification in survey methodology is a plus.
Experience with Alida or other community management software is a plus.
Experience with syndicated research studies such as JD Power or NVCS is a plus.
You may not check every box, or your experience may look a little different from what we’ve outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:
Immediate medical, dental, vision and prescription drug coverage
Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
Paid time off and the option to purchase additional vacation time.
For more information on salary and benefits, click here: https://fordcareers.co/GSR-HTHD
This position is a range of salary grades SG5-SG8 .
Visa sponsorship is not available for this position.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.
Onsite work of up to three days per week may be required for candidates within commuting distance of a Ford hub location.
#LI-Hybrid #LI-FordCredit #LI-AW2
What you’ll do…
Analyze customer feedback, trends, and competitive actions to identify gaps and opportunities to better serve the customer. Communicate such findings to internal Ford Credit partners consistently.
Design, plan, and execute market research studies (i.e., Quantitative and Qualitative).
Manage the entire ad hoc research study process, from developing methodology to presenting findings.
Manage external research vendors for ad hoc studies and ensure data quality and integrity.
Act as the Product Owner for our third-party community management software vendor that hosts our customer research panels.
Manage relationships with syndicated research vendors and coordinate required inputs and deliverables.
Manage the CX Team’s Report Library and liaise with organization to increase its use.
Work with Purchasing to manage annual Purchase Order contracting process, including RFP’s if necessary. Track and process corresponding invoices and fulfill internal budgetary reporting.
Coordinate and complete supplier evaluations as needed.
Title: Lead Product Marketing
Company: AT&T
Location: Dallas, TX
