Overview
Livewell Marketing Coordinator Jobs in Birmingham, AL at Southern Veterinary Partners
Overview:
The Marketing Coordinator will support marketing initiatives across Livewell hospital locations. This position focuses on planning, executing, and monitoring marketing strategies for new and existing hospitals to drive local engagement, increase visibility and support overall business objectives The ideal candidate is detail-oriented, organized and passionate about empowering local teams to succeed through strategic marketing efforts; Experience in event planning and execution a plus.
Responsibilities / Qualifications:
ESSENTIAL FUNCTIONS AND DUTIES:
Develop strong relationships with field leadership teams to foster collaboration and ensure alignment on marketing strategies and goals
Educate and train hospitals teams on marketing initiatives and tools to ensure consistent execution and alignment with overall brand strategy
Leads the planning and execution of grand opening events across the US Livewell footprint, including coordinating with vendors, developing promotional materials and engaging the community to maximize attendance and visibility
Assists in pre-opening marketing activities including but not limited to: social media creation/promotion, website launch, Google Business Profile maintenance, promotional material creation
Analyze local demographics and competition to recommend tailored marketing strategies
Conduct market research to identify opportunities for partnership and collaboration within our hospital’s communities
Monitor hospital performance metrics and identify areas of improvement
Serve as subject matter expert in local marketing programs, offering insights and support on best practices for implementation across locations
Support manager with other tasks as needed
REQUIRED EDUCATION AND EXPERIENCE:
Bachelor’s degree in Marketing, Communications, Business, or a related field
5+ years of similar work experience; role in retail, healthcare or other multi-location industry preferred
Excellent project management and organizational skills with strong attention to detail
High level of comfort to deal with unanticipated changes (adaptability)
Passion for innovation and creative thinking
Demonstrated ability to think strategically and manage deliverables
Excellent communication, written and presentation skills
Use data to take informed risks, exercise good judgment and embrace change
High degree of travel required- 60%+
Benefits:
Benefits
Work with an organization recognized as #1 in Healthcare by Newsweek’s Most Loved Workplaces in 2024.
Online discount platform
Collaborative team of people who live out our WAG values (work together, amaze, grow)
Competitive salary
Health, dental + vision insurance
401K with a company match
Life insurance, short-term disability, and telemedicine
Upward mobility and growth opportunities
Generous paid time off and company-wide holidays
Discounted veterinary care for your four-legged family members
An opportunity to make a valuable impact on over 400 veterinary hospitals nationwide
Title: Livewell Marketing Coordinator
Company: Southern Veterinary Partners
Location: Birmingham, AL