Overview
Manager, Digital Marketing Jobs in Westwood, MA at Crocs
Job Summary
We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance our online presence, engage with our audience, and promote our brand. This role requires a strong understanding of social media platforms, content creation, and analytics to drive engagement and growth.
Duties
Develop and execute social media marketing strategies across various platforms including Facebook, Instagram, Twitter, and LinkedIn.
Create engaging content that resonates with target audiences, including graphics, videos, and written posts.
Monitor social media channels for trends and conversations using social listening tools to inform content strategy.
Manage daily social media activities, including posting updates, responding to comments, and engaging with followers.
Collaborate with the marketing team to align social media efforts with overall brand messaging and campaigns.
Analyze performance metrics to assess the effectiveness of social media initiatives and adjust strategies as needed.
Conduct research on industry trends and competitor activities to identify opportunities for growth.
Build and maintain relationships with influencers and key stakeholders in the industry.
Skills
Proficiency in content creation and web management tools.
Experience with Adobe Creative Suite for graphic design and video editing.
Strong understanding of social media marketing principles and best practices.
Excellent social media management skills with a focus on engagement and community building.
Ability to perform social listening to gauge audience sentiment and feedback.
Strong photography skills for creating visually appealing content.
Effective relationship management skills to foster partnerships within the industry.
Strong research skills to stay updated on trends and insights relevant to the brand.
Join us in shaping our online presence while making a meaningful impact through innovative social media strategies!
Job Types: Part-time, Contract
Pay: $25.00 – $30.00 per hour
Expected hours: 25 per week
Benefits:
Flexible schedule
Schedule:
4 hour shift
8 hour shift
No nights
Work Location: In person
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Title: Manager, Digital Marketing
Company: Crocs
Location: Westwood, MA
