Overview
Manager, Marketing Development Jobs in Hershey, PA at The Hershey Company
Description:
About Us
At Greenhouse Fabrics, we’re not just selling fabric—we’re inspiring creativity, helping designers bring their visions to life, and making the world of interiors more beautiful. As a values-driven company, we foster a collaborative, energetic work environment where your ideas are heard, your creativity is valued, and your contributions make an impact.
Who We’re Looking For
We’re seeking a passionate and innovative Marketing Coordinator to help shape how we connect with our customers. If you thrive in a fast-paced environment, love storytelling through digital content, and have a keen eye for visuals, we want to hear from you!
Key Responsibilities:
Content Creation
Develop compelling, on-brand content for web, email, social media, and print.
Collaborate with the Brand Marketing Manager and Lead Graphic Designer to bring marketing campaigns to life.
Social Media Management
Manage and grow our presence across platforms like Instagram, Facebook, TikTok, and Pinterest.
Create and schedule posts, engage with our audience, and analyze performance metrics to refine strategies.
Photography & Product Imaging
Plan and execute product photoshoots, ensuring high-quality imagery for promotional use.
Maintain an organized library of digital assets for easy team access.
Ensure timely completion of product images for launches and campaigns.
Collaborations & Events
Build relationships with influencers, vendors, and customers to expand brand reach.
Assist in planning and executing brand events, product launches, and industry collaborations.
Blogging & Education
Write and edit engaging blog content that educates and inspires our audience.
Work with industry professionals, vendors, and customers to develop content that highlights our products and trends.
Requirements:
What You Bring
Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
2-4 years of experience in marketing, content creation, or social media management.
Proficiency in social media platforms and tools (Instagram, Facebook, TikTok, Canva, Pinterest).
Experience with photography and basic photo editing (Adobe Photoshop, Lightroom).
Strong writing, communication, and project management skills.
A natural collaborator with a keen sense of design and branding.
Aligns with our core values: Abundance, Candor, Joy, Resilience, Ownership.
Bonus Skills (Preferred, but Not Required)
Experience in the fabric or interior design industry.
Graphic design and video editing skills (Adobe Creative Suite, Final Cut, Premiere Pro).
Knowledge of SEO, Google Analytics, or digital advertising.
Why Join Us?
Creative & Collaborative Team – Work alongside passionate professionals who love what they do.
Growth Opportunities – We invest in our employees’ development and encourage innovation.
A values-driven workplace where work-life balance matters.
Exciting Industry – Be part of a company that works with designers and trendsetters in interior design.
Title: Manager, Marketing Development
Company: The Hershey Company
Location: Hershey, PA
