Overview
Marketing Analyst Jobs in San Francisco, CA at Russell Tobin
Title: Marketing Analyst
Company: Russell Tobin
Location: San Francisco, CA
What are we looking for in our Marketing Analyst?
Russell Tobin and Associates is seeking a Marketing Analyst for one of our top tech clients!
Location: San Francisco, CA or New York, NY – Hybrid
Pay: $60-65.98/hour
Schedule: 8am – 5:00pm, Monday – Friday
Contract Duration: February – August 2025
Overview:
This role focuses on developing and executing SEM and App campaign strategies (including Google App Campaigns and Apple Search Ads), primarily emphasizing bidding optimization to drive performance at scale for global lines of business.
Responsibilities:
Designing and refining advanced bidding strategies.
Monitoring and adjusting campaigns based on performance data.
Experimenting with innovative bidding solutions to achieve goals like ROI, CPA, and growth metrics.
Collaborating with marketing managers and cross-functional teams to align on strategies and deliver actionable insights.
Skills:
A Bachelor’s degree or equivalent experience.
At least 3-5 years of experience on SEM and/or other paid channels in a fast-paced, high-growth environment.
An understanding of web and app media buying, tracking, and attribution.
Experience using Excel or SQL
Excellent analytical skills is a must
Strong communication skills and ability to convey the why and how behind the what.
Experience with app-based businesses and building campaign strategy for campaigns driving to app store and web
Global campaign management experience
Experience with incrementally testing and experimentation
Technical understanding of marketing and analytics technologies associated with the role.
Robust report generation skills
Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization. We are comprised of specialized practices focusing on a variety of skill sets and industries. Having a depth and breadth of industry expertise, our subject matter experts are able to provide tailored and swift sourcing solutions to fulfill client hiring needs. In other words, we connect top talent with companies.
As a certified minority-owned business, Pride Global and its affiliates – including Russell Tobin, Pride Health, and Pride Now – are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.
Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.
