Overview
Marketing and Brand Manager Jobs in Englewood, CO at Ascent Living Communities
Ascent Living Communities is committed to providing exceptional senior living experiences. We are seeking a dynamic and results-driven Brand Manager to lead our brand strategy and enhance our market presence. The ideal candidate will be responsible for developing and executing marketing initiatives that resonate with our target audience, ensuring brand consistency across all channels. This role requires a blend of creativity, analytical skills, and strategic thinking to drive brand growth and engagement.
Ascent Living Communities’ culture is centered on elevating senior living by creating a better life for our residents, their families and the team members who support them. We provide our teams with the resources to be successful and the opportunity to grow. Ascent Living Communities cultivates an environment based on instilling trust, confidence and comfort. We are Colorado’s premier boutique senior living company, and we are seeking applicants looking to build their career with us.
Benefits:
4 weeks of paid time off a year
Medical insurance including vision and dental
100% employer paid life and long-term disability insurance
Accident and short-term disability insurance
401(k) with employer match
Sunny Day emergency savings account with employer match
Duties and Responsibilities:
Responsible for project management and timely execution of the development of marketing support materials including, but not limited to, sales literature, print advertisements, presentations, direct mailings, promotions, advertising placements, etc.
Design work to create marketing collateral via Adobe Suite: InDesign, Photoshop, Illustrator
Create and implement design templates for on-site teams to use (e.g., menus, flyers, community announcements)
Develop print and digital marketing collateral such as brochures and flyers
Create blog content in conjunction with in-house subject matter experts
Assist with the implementation and management for marketing automation and customer relationship management
Work with vendors on the development and maintenance of company websites, digital marketing campaigns, and copy development
Develop and manage effective lead nurture campaigns to progress leads through the sales funnel and maximize conversion rates. Develop and manage email templates and automated messages to augment Sales’ interaction with prospects
Leverage data to build reports that help tell the lead generation story to determine which tactics are most effective in generating qualified leads
Implement, and monitor the organization’s advertising and promotional activities through efficient marketing technologies including marketing automation and ensure consistency of the brand in all communications and advertising, including the digital journey
Qualifications:
Must have a minimum of three years of experience in marketing and graphic design for companies, preferably in a senior living or health care field.
Proficient in Adobe CreativeSuite and WordPress
Understanding of SEO, GA4, AdWords and conversion tracking preferred
Experience with marketing automations
Knowledgeable of all related regulations, procedures, laws, regulations and guidelines pertaining to long-term care preferred
Valid Driver’s License
Due to the nature of the work performed by Ascent Living Communities, and that this position works with a vulnerable population, we do require a criminal background check be completed
Pay:
$60,000 to $70,000 annual salary, based on experience
Job Type: Full-time
Pay: $60,000.00 – $70,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Employee assistance program
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Professional development assistance
Tuition reimbursement
Vision insurance
Schedule:
Monday to Friday
Work Location: In person
Title: Marketing and Brand Manager
Company: Ascent Living Communities
Location: Englewood, CO