Overview

Marketing and Communications Consultant(Digital Marketing) Jobs in Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates at StrategyConnect

Title: Marketing and Communications Consultant(Digital Marketing)

Company: StrategyConnect

Location: Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates

Hello,

This is Valerine , a lead generation specialist from StrategyConnect.

About the Role

We are seeking a Marketing & Communication Consultant to support a public sector entity responsible for developing and promoting cultural and tourism initiatives in Abu Dhabi, UAE. This role involves strategizing, executing, and managing marketing campaigns to enhance tourism visibility and engagement

Project Brief

About the Client

The client is a public sector entity responsible for developing and promoting the cultural and tourism sectors within the Abu Dhabi, UAE. Their mandate includes enhancing tourism offerings, organizing promotional campaigns, and ensuring strategic alignment with the city’s overall tourism vision.

Scope of Work (SOW)

Consultancy Resource – Marketing & Communication

Develop and implement marketing strategies aligned with client’s objectives.

Lead/support promotional campaigns for events, festivals, and tourism products.

Collaborate with internal teams and external organizers for smooth execution.

Secure and manage marketing budgets.

Draft media content packs and key messaging.

Oversee digital and social media marketing strategies.

Work with international travel agencies to create attractive tourism packages.

Prepare detailed reports on marketing performance and budget utilization.

Conduct market research and identify trends to optimize marketing efforts.

Qualifications Needed for the Candidate

Marketing & Communication Consultant

Strong background in strategic marketing, advertising, and digital campaigns.

Proven experience in developing regional and international promotional strategies.

Exceptional collaboration skills for working across multiple teams and stakeholders.

Analytical skills for conducting market research and deriving insights.

Proficiency in budget management and financial planning.

Strong communication skills, including media content creation and engagement.

Knowledge of tourism industry dynamics and best practices.

Work Model: Hybrid (Remote and Onsite as required)

Team Structure: Reporting to the Section Head, collaborating with client’s internal teams and external partners.

Location: Abu Dhabi, UAE

Language: English and Arabic required

Experience: Minimum 5–7 years in relevant fields

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