Overview
Marketing and Communications Specialist I/II Jobs in Gainesville, FL at University of Florida
About the Company
MVP Sports Clubs is a sports facility management company with 5 facilities in West Michigan. We provide corporate service support in the areas of finance, marketing/communications, information systems, human resources, property management and operational development including sales, fitness, and operations. MVP Sports Clubs represents quality and success in health and recreation in all facets of the community. Simply put, we are a company passionate about fitness and wellness and we believe that healthy communities change lives!
Why MVP Sports Clubs
At MVP Sports Clubs, we are built around our values of professionalism, friendliness, efficiency, cleanliness, and teamwork! We believe in creating a welcoming, engaging, and fun environment for team members. To foster this type of environment, we provide team members with a full range of benefits.
Our part-time team members receive complimentary club membership access for team member, spouse and dependent(s), 401k participation available after completing 6 months of service (must be 18 years of age), access to Work-Space (must be 18 years of age), CPR trainings, complimentary use of Kid’s Stuff (up to 2 hours per day) and discounts on select programming, retail and food + beverage.
In addition to the benefits listed above, our full-time team members also have access to amazing health, dental, vision, and life insurance plans, long/short-term disability, generous personal time off policy and paid maternity and paternity leave.
About the Position
The Digital Content Coordinator is responsible for providing support to the Marketing & Communications department by organizing and implementing programs and projects that drive member engagement and in-club joins/revenue. They are responsible for managing social media accounts, design creation, email marketing, print, and web content as well as other efforts to support the in-club needs. This position is a part of our Marketing and Communications Department reporting to the Marketing Manager.
Responsibilities
Help drive marketing and communication strategy, planning and execution of initiatives that grow in-club revenue.
Create copy and written content aligned with key messages for each target audience.
Oversee social media accounts, manage content requests, production, engagement, and performance.
Assist with advertising efforts, including PPC and traditional formats as needed.
Assist in the creation and management of web content across branded sites.
Create and design effective digital, print, and promotional assets to drive in-club and program revenue.
Manage calendars and marketing creative assets needs and deadlines for multiple in-house brands.
Manage multiple projects and remain flexible through multiple revisions while keeping a keen attention to detail.
Act as a project manager by supporting and tracking requests submitted by facility and corporate teams in a timely manner.
Bonus points for the ability to take and edit great photos for marketing materials, with a good eye for visual storytelling.
Maintain brand standards and messaging across multiple brands within the MVP family of business.
Other duties as assigned.
Requirements
Bachelor’s degree in marketing, communications, advertising, or a related field.
A minimum of 2 years of marketing experience in a graphic design/marketing role.
A minimum of 2 years of HTML/CSS experience.
A minimum of 2 years of managing email marketing efforts, including copyediting efforts.
A minimum of 2 years of managing social media accounts for organization across multiple platforms.
Proficient in Adobe CC (Photoshop, Illustrator, InDesign).
Passionate, creative thinker with exceptional visual and written skills.
Strong understanding of brand consistency and experience working with multiple brands.
Excellent oral and written communication skills; process oriented & well organized
Ability to lead many projects simultaneously, prioritize accordingly & adhere to timelines & quality standards.
First Aid/CPR Training. In the event a team member is hired without CPR or First certifications, they will be required to attend MVP Sports Clubs in-house training to obtain this.
Physical Requirements: Bend, stoop, crouch, climb, stand, sit and turn/pivot, lift/lower, push, pull and carry up to 40 lbs. Perform office tasks using simple hand grasping, fine hand manipulation and reach associated with assigned tasks such as paperwork, typing, and/or word processing, filing, calculating and use of telephone. See, hear, and speak with sufficient capability to perform assigned tasks and maintain proper job safety condition.
Title: Marketing and Communications Specialist I/II
Company: University of Florida
Location: Gainesville, FL
