Overview
Marketing and Outreach Manager – Education Admissions Jobs in Washington, District of Columbia, USA at The Choice, Inc.
Position: Marketing and Outreach Manager – Higher Education Admissions
Marketing and Outreach Manager – Higher Education Admissions
This range is provided by The Choice, Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$65,000.00/yr – $75,000.00/yr
Our client, a national association for higher education institutions in the field of nursing, has an immediate need for a Marketing and Outreach Manager for their common application system. This is a direct hire opportunity.
Primary Responsibilities **
Managing the digital marketing initiatives and is responsible for developing and managing CRM campaigns for student applicants.
Maintaining the website and leads digital recruitment efforts to drive growth for the national applicant pool.
Managing the annual virtual student fair and supports student recruitment initiatives.
Developing marketing initiatives to support participation by schools.
Bachelors degree in communications, marketing, or related field is preferred. Equivalent training and work experience may be substituted for some positions.
Minimum of 3 years of administrative or coordinator experience, preferably in higher education or an association.
Background with web-based technology and higher education preferred, specifically with admissions, enrollment management, recruitment, membership, or constituent relations.
Demonstrated success with leveraging digital marketing initiatives to grow engagement. Experience with CRM platforms, database and website management (Word Press or similar), and social media. Strong writing and editing skills for mass communications are required.
Proficient in Microsoft Suite. Experience with using design and photo software, Higher Logic, or EMP is preferred.
Experience with using a centralized or common application system (CAS/WebAdMIT), as well as other higher education admissions software products, is preferred.
Additional qualifications include excellent written and verbal communication skills, critical thinking, project management, problem-solving, attention to detail, and self-starter skills. A strong work ethic, and an ability to multi-task and prioritize projects while working independently. Must be flexible and collaborative and have strong interpersonal skills.
This organization offers a hybrid work environment at their downtown, DC office. The organization works a 35-hour work week with 7.5-hour workdays Monday-Thursday and a 5-hour workday on Friday. The office closes at 2:00 pm on Fridays.
Salary **
**** $65k-75k
Benefits information available upon first interview
Seniority level
Associate
Employment type
Full-time
Job function
Administrative, Marketing, and Customer Service
Industries
Non-profit Organizations, Hospitals and Health Care, and Higher Education
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Title: Marketing and Outreach Manager – Education Admissions
Company: The Choice, Inc.
Location: Washington, District of Columbia, USA
Category: Education / Teaching (Digital Marketing, Summer Seasonal), Marketing / Advertising / PR (Marketing Communications, Digital Marketing, Summer Seasonal)