Overview
Marketing Assistant Jobs in Sarasota, FL at Smile Home Therapy
We’re hiring a Copywriter!
The Role:
As a Copywriter at Plexus Worldwide, you will play a critical role in translating complex ideas into inspiring, meaningful, and persuasive copy across a range of mediums. Your words will drive awareness, engagement, and action—bringing products, programs, and initiatives to life through clear, emotionally resonant storytelling. Success in this role is measured by your ability to craft compelling narratives that simplify complex concepts and deliver measurable impact across digital, print, video, and event platforms.
Employee Value Proposition:
Join a purpose-driven team where your writing talent can shine. At Plexus, you’ll be part of a collaborative and innovative Creative Services department that values emotional intelligence, big ideas, and clear communication. You’ll contribute to powerful campaigns and messaging strategies that connect people to products and possibilities—while working with passionate colleagues in Sales, Marketing, Project Management, and beyond.
What You Will Accomplish (KPIs):
Deliver 5–7 high-impact marketing content projects per quarter that meet or exceed campaign goals and stakeholder expectations.
Increase campaign engagement and readability by producing copy that simplifies complex product and scientific information.
Maintain message consistency across channels and content types through effective collaboration with internal teams.
Reduce revision cycles by providing copy that is stakeholder-ready and aligned with brand voice and strategy.
Key Responsibilities:
Content Creation: Write and edit a variety of content including digital ads, email campaigns, print collateral, product messaging, video scripts, web content, and event material.
Cross-Functional Collaboration: Partner with teams in Sales, Marketing, Legal, Project Management, and Creative to understand project goals and deliver targeted messaging.
Brand Messaging: Ensure alignment with brand tone and messaging strategies, including simplifying scientific concepts and making content accessible to wide audiences.
Feedback & Revisions: Incorporate feedback effectively and efficiently to meet deadlines under pressure.
Messaging Consistency: Drive message continuity across content types and platforms with attention to detail and organization.
Project Agility: Manage multiple projects in a fast-paced environment, occasionally supporting after-hours and weekend deadlines.
Performance-Based Qualifications:
Educational Foundation:
Bachelor’s degree in English, Journalism, Communications, or a related field required.
Proven Expertise:
4+ years of experience in copywriting with a focus on marketing and storytelling.
Demonstrated ability to write emotionally intelligent, brand-aligned, and persuasive copy that drives action.
Track record of managing competing priorities and tight deadlines with minimal supervision.
Experience writing for consumer brands, ideally within wellness or direct selling industries.
Technical & Creative Strengths:
Expert-level grammar, syntax, and editing skills.
Knowledge of digital marketing best practices (email, web, SEO, etc.).
Strong presentation skills—able to confidently share and explain creative work.
Bilingual in Spanish is a plus.
Ability to take minimal input (e.g., bullet points or technical notes) and craft polished, high-impact narratives.
Interpersonal Superpowers:
Collaborative team player who values relationships and can influence stakeholders.
Strong listening skills, with an ability to translate needs into actionable messaging.
High emotional intelligence and intuition for how words will resonate with a target audience.
About Plexus
Founded in gut health. Experts in microbiome. Plexus Worldwide®, headquartered in Scottsdale, Arizona, is a renowned direct-selling company recognized as a top employer. Over the past 16 years, Plexus has dedicated itself to promoting hope, health, and happiness through its scientifically backed, innovative dietary supplements, weight management and personal care products sold primarily through Plexus Brand Ambassadors. As a six-time Best Places to Work awardee, Plexus prides itself on its robust organizational culture and commitment to community support and philanthropy. Our team is driven by a shared mission to empower individuals to achieve their health and wellness goals while offering additional income through the sale of products. Join us to be part of a team that values people, innovation, wellness, and community impact.
Our Core Values
We contribute to the overall growth and success of Plexus by embracing the Plexus core values:
We are One Plexus.
We are accountable.
We get the job done right.
We empower others.
Benefits
Highly rated and competitive medical plans.
401k with company match and immediate vesting.
1on1, personalized health coaching.
Many other voluntary benefits.
Thank you for taking the time to apply for an opportunity with our One Plexus team! If you had any issues during the application process, please contact us directly at [email protected].
We are committed to protecting the privacy and security of your information. Visit our Candidate Privacy Notice for additional information.
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Title: Marketing Assistant
Company: Smile Home Therapy
Location: Sarasota, FL
