Overview
Marketing Automation Manager Jobs in Los Angeles, CA at Fender
Cornell Cookson, a division of Clopay Corporation is currently recruiting within our Strategic Marketing Department for a Product Manager to develop, execute and own strategy for our commercial sectional product line. This will include developing a deep understanding of the assigned product and target segments to create plans for new product development efforts, product planning and promotional initiatives as well as product management responsibilities.
The successful candidate will be a creative thinker and have the skills to understand segment audiences and translate their needs into our product marketing business strategy.
Responsibilities/Principal Duties:
Market research to identify new product and market opportunities within and define them to the organization.
Financial analysis, forecasts, pricing strategies and competitive analysis for new product initiatives.
Collaborate with all departments to produce relevant and engaging marketing materials/collateral
Leading cross-functional teams to introduce new products to the market in accordance with launch schedules.
Perform product portfolio management for assigned segment, identifying potential gaps and prospects within channels and markets.
Gather competitive intelligence and amass for easy reference.
Manage StageGate process for New Product Development initiatives
Act as the link between departments to communicate features and benefits to support marketing strategy.
Work with Sales and Marketing Communications teams to develop effective marketing campaigns for launched products.
Provide awareness and understanding of applications and use cases for product category.
Assist in the development of marketing plans including product launches, technical documentation, demonstrations, and promotions as required.
Job Requirements:
Qualified candidates must possess the following minimum qualifications:
Required:
Bachelor’s degree in Marketing, Business or Engineering. Relevant work experience will be considered.
Minimum of 3 years experience in Marketing, Sales, or related field with 1-3 years relevant experience in product management
MS Office Suite
Collaboration with customers
Not required but a plus:
MBA
Work experience in Manufacturing, Construction or Building Materials preferred
Experience with sectional doors strongly preferred
Understanding of StageGate, PhaseGate, or similar NPD processes
The successful candidate will have the following qualities:
Strong sense of responsibility and ownership of work
Intellectual curiosity – naturally asks “why?”
High energy and driven to win
Ability to work both independently and as a team member
Our employees are rewarded with competitive compensation, comprehensive benefits including tuition reimbursement, paid holidays, sick and vacation time as well as a matching 401(k) savings plan.
Please visit our website at
www.clopaydoor.com to learn more about our company. An Equal Opportunity Employer, providing a drug-free work environment.
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Job Snapshot
Employee Type
Full-Time
Location
Mason, OH (Onsite)
Job Type
Management, Manufacturing
Experience
Not Specified
Date Posted
03/17/2025
Title: Marketing Automation Manager
Company: Fender
Location: Los Angeles, CA
