Overview

Marketing Communications Executive Jobs in Singapore at Ding Yi Music Company

Title: Marketing Communications Executive

Company: Ding Yi Music Company

Location: Singapore

Job Summary

The Executive is responsible for planning and executing the online marketing strategy for Ding Yi Music Company. The Executive will assist and support the Manager (Marketing & Communications) in all marketing, publicity and public relations work for the company’s concerts and programmes to ensure a good branding image. The Executive will contribute towards the goals of the company, including reaching out to diverse communities and audiences.

Job Duties and Responsibilities

Develop and execute an effective social media strategy to promote Ding Yi and its programmes and concerts through social media, email marketing, website & SEO optimisation and online advertisements

Create, write and optimise creative content for the company’s website/EDM and social media platforms such as Facebook, Instagram and Youtube

Work closely with the Programming team to develop ideas for marketing, publicity and social media etc

Manage and maintain the company website, and keep the website’s information up to date

Track and analyse website and/or digital traffic flow, and provide regular internal reports

Identify and pitch stories/content ideas to partners, publications to a variety of demographics

Identify and evaluate new trends in digital marketing especially for the arts and culture sector, that can be implemented for the company

Perform other duties as assigned by the General Manager or Manager, Marketing & Communications

Requirements

Passionate about the arts/music

Strong communication (verbal and written) abilities, in English and Mandarin

Possess strong knowledge in marketing tools, digital and social media platforms ideally within the Arts & Culture sector

Good project and time management skills, with a meticulous eye for detail

Committed team player, responsible, reliable, and able to work with others to achieve company goals

Familiar with Adobe or multimedia tools would be an added advantage

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