Overview
Marketing Coordinator Jobs in Ottawa, Ontario, Canada at Ferguslea Properties Ltd.
98 Woodridge Crescent, Nepean, ON K2B 7T1, Canada Req #249
Friday, January 3, 2025
Ferguslea Properties is the proud owner and operator of Accora Village, Canada’s largest privately owned rental community. Accora Village is comprised of over 2,400 homes and over 9,000 residents in the west-end of Ottawa. The community is 150 acres of tree-lined streets, ideal for people interested in an active and healthy lifestyle. Ferguslea Properties is committed to providing our residents and community with a best-in-class experience.
Marketing
& Digital Communications Coordinator
GENERAL DESCRIPTION:
Reporting to the Marketing & Communications Manager, the Marketing & Digital Communications Coordinator supports the Marketing Department in planning and executing programs that strengthen Ferguslea Properties’ brand identity. The Coordinator is responsible for social media planning and execution, resident marketing communications and events, website management, rental listings services, sponsorship and community outreach, and administrative tasks related to the department.
The Coordinator will also play an integral role in supporting the Marketing and Communications Manager in managing and executing digital and traditional advertising campaigns, content creation, and other activities related to the department’s key business.
RESPONSIBILITIES:
Marketing & DigitalCommunication:The Coordinator will manage the organization’s website, social media channels, and rental listing services. This includes the production of copy, graphics, and coordinating the development of floor plans, photography, brochures, and other supporting documents with appropriate vendors. The Coordinator will oversee the creation and execution of resident communications regarding recreation activities,community events, and updates (electronic notice boards, emails, newsletters, posters, and collateral).
Social Media Strategy and Management:The Coordinator will conceptualize content, write copy, shoot photos and videos, and engage with followers on social media platforms. Responsibilities include producing a social media strategy, monthly, quarterly, and yearly reports, monthly content calendars, tracking and growing followers and KPIs, and producing original, eye-catching content that tells our story and keeps the Accora Village brand front of mind.
The role also involves identifying emerging social media trends to increase engagement and reach.
Sponsor ships and Community Outreach:The Coordinator will oversee the planning and execution of all sponsorship and community outreach activities, events, and programs. They will represent Accora Village at events, manage suppliers, and maintain relationships with stakeholders.Collaborationwith marketing, recreation, and resident experience teams will be essential for planning and implementing community outreach and engagement events.
Administrative Support:The Coordinator will provide administrative support to the Marketing & Communications Manager and VP of Marketing and Resident Engagement, managing supplier and stakeholder relationships, overseeing contracts, invoices, and expense reports, and purchasing promotional materials and supplies.
SKILLS AND KNOWLEDGE:
Post-secondary degree in Communications, Marketing, Journalism, or related field
3 years of experience in marketing or similar role
A creative communicator with excellent writing and copy editing skills
An eye for photography, videography, and design
Knowledge of …
Title: Marketing Coordinator
Company: Ferguslea Properties Ltd.
Location: Ottawa, Ontario, Canada
Category: Marketing / Advertising / PR, Administrative/Clerical