Overview
Marketing Coordinator Jobs in United States at Visana Health
Title: Marketing Coordinator
Company: Visana Health
Location: United States
About Visana HealthVisana Health is the world’s most comprehensive virtual women’s health clinic, providing longitudinal medical care and integrated whole person support for every phase of a woman’s life. While other women’s health companies focus on fertility and maternity, Visana is the only company focused on providing longitudinal, value-based care from menstruation to menopause, including preventive care, urgent care, and complex gynecology care.
We’ve built a best-in-class care model that dramatically improves patient outcomes and experience while reducing costs. We’re rapidly becoming the clinic of choice for leading health plans & self-funded employers, including national health plans and Fortune 200 companies, and recently raised a round of capital from world-class healthtech investors.
We’ve built a team of employees and clinicians passionate about women’s health and dedicated to revolutionizing women’s healthcare. If this mission resonates, we’d love to hear from you. www.visanahealth.com.
About The JobVisana is committed to addressing inequities inherent in women’s healthcare. The marketing team works closely with Visana’s clinical team to ensure marketing campaigns and content align with Visana’s value-based care model. The primary objective of Visana’s enrollment marketing is to achieve set enrollment goals in each individual patient population while being guided by the core tenet that women deserve better health care through all phases of their lives and are entitled to empathetic and clinically accurate information.
You will have the opportunity to help drive brand positioning through research and analysis of healthcare trends and patient engagement. In collaboration with the marketing and clinical operations team you’ll work to address issues like equitable care and marketing standards for trans, non-binary, and gender diverse patients in need of gynecological care, engagement and enrollment strategies for underinsured populations, and how to improve health literacy.
What you will do
The Marketing Coordinator will play a crucial role in supporting our marketing efforts across multiple channels. This includes managing email campaigns, social media execution, reporting, webinar coordination, and more across our clients. The ideal candidate will have experience working with marketing tools and a passion for women’s health.
Key Responsibilities:
Email Campaign Management: Design, implement, and optimize email sequences to drive engagement and conversions; Execute marketing strategies and track campaign performance to ensure alignment with revenue goals.
Social Media Execution: Extend our reach by uploading and scheduling content across social media platforms (Facebook, Instagram, etc.), while ensuring consistent branding and messaging across all digital channels.
Measurement and Reporting: Track and analyze campaign performance using data and key performance indicators (KPIs); Update tracking grids and provide the first draft of reports for review.
Webinar and Event Coordination: Schedule and coordinate webinars, including content creation and speaker management; create and manage Zoom events, ensuring smooth execution before and during the event.
Conduct Market Research: Schedule and coordinator interviews with potential patients; conduct secondary research on social platforms to supplement primary research for team analysis.
This is a fully remote position. Occasional in-state or out-of-state t…
