Overview
Marketing Coordinator Jobs in Pasadena, CA at Brave Hearts Home Care
Cabanas Law Firm is seeking a full-time Marketing Director to lead and execute strategic marketing initiatives for our expanding family law practice. As the Marketing Director, you will oversee the firm’s overall brand presence, lead generation strategies, and client engagement, ensuring that we reach individuals in need of compassionate and expert divorce and mediation services. If you are a results-driven marketing professional, passionate about making a positive impact and a difference, we want to hear from you!
Compensation:
$100,000 – $130,000 Base + Performance Bonus
Responsibilities:
The Marketing Director’s primary duties include:
Developing and implementing a comprehensive marketing plan to strengthen the firm’s brand and expand its reach.
Leading digital marketing campaigns, including SEO, PPC, email, and social media, to drive client inquiries and consultations.
Managing content creation for blogs, newsletters, social media, and client-facing materials, ensuring alignment with the firm’s tone and mission.
Monitoring and analyzing marketing metrics to evaluate campaign performance and inform future strategies.
Collaborating with the legal team to create educational and client-focused materials that communicate the firm’s expertise and values.
Identifying and pursuing opportunities for community engagement and partnerships to enhance the firm’s reputation.
Managing the firm’s marketing budget and negotiating contracts with vendors and external marketing partners.
Qualifications:
The ideal Marketing Director will have:
A bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
At least 5 years of experience in marketing, preferably within the legal, professional services, or in any related industry.
Strong proficiency in digital marketing tools and platforms, including Google Ads, social media advertising, and analytics tools.
Exceptional written and verbal communication skills, with the ability to create compelling content tailored to diverse audiences.
Experience in managing marketing budgets and delivering measurable ROI.
Strong leadership and project management skills, with the ability to manage multiple campaigns and deadlines simultaneously.
A passion for making a positive impact and helping clients navigate challenging times.
About Company
Cabanas Law Firm is dedicated to guiding divorce and family law clients through complex legal issues with compassion and strategic expertise. Known for helping individuals emerge stronger and in a better position after their legal journey, we provide a thoughtful and assertive approach that truly cares for clients.
Our mission is to offer customized guidance, foster security, and clarity during challenging times, and maintain high levels of communication with clients. We pride ourselves on a modern office setting in multiple locations across South Florida to be more convenient for clients. Our attorneys work with a dedicated and supportive team, and the Firm emphasizes professional growth and client satisfaction.
Title: Marketing Coordinator
Company: Brave Hearts Home Care
Location: Pasadena, CA
