Overview
Marketing Coordinator Jobs in Greensboro, GA at Reynolds Lake Oconee
Duties and Responsibilities:
Support and facilitate prompt, timely and engaging communication through digital channels that deepens engagement level between our brand and our sales prospects, guests and owners/customers.
Works with the Marketing team and Sales Executives to create and design all prospect-based email marketing campaigns through email marketing programs.
Coordinates all local media efforts, which includes press release distribution and advertising in newspapers, magazines, real estate books, billboards, etc.
Assists Social Media Manager with social media content creation, posting, monitoring, and training for Reynolds Lake Oconee Properties.
Manage performance analysis, tracking and reporting for email marketing initiatives.
Maintains and coordinates all website updates for new property listings.
Coordinate all external monthly and quarterly reporting for Reynolds Lake Oconee Properties.
Serves as the liaison for Sales Executives in regards to any marketing needs and their digital presence.
Coordinates all paid social and search engine marketing campaigns for Reynolds Lake Oconee Properties.
Coordinates all graphic design work for Reynolds Lake Oconee Properties through relationships with designers and agencies.
Coordinates all direct mailings for Reynolds Lake Oconee Properties and their Sales Executives.
Maintains all collateral and marketing documents for the Reynolds Lake Oconee Properties sales team via digital links and local intranet management.
Oversee compliance with brand and real estate commission guidelines for all Reynolds Lake Oconee Properties marketing materials.
Assists with special departmental projects as needed.
Qualifications/Requirements/Experience/Education:
A minimum of 1-3 years of applicable marketing experience, preferably in real estate, with demonstrated expertise in email marketing, social media, media planning and marketing strategy.
Experience in a marketing or communications agency, in-house marketing department or similar environment, preferably administering digital-based marketing programs.
Strong working knowledge of email marketing platforms such as Mailchimp or Constant Contact.
Working knowledge of all Social Media platforms and Management Systems such as Hootsuite or Sprout.
Working knowledge of Adobe Creative Suite including Photoshop, PremierPro and InDesign.
Working knowledge of CRM and email marketing systems.
Good working knowledge of common business software, specifically Microsoft PowerPoint, Excel, Outlook and Word.
Strong communications skills along with a high level of writing ability.
Excellent organizational skills; experience in managing and leading projects autonomously.
Detail-oriented and commitment to producing high-quality work and maximizing resources.
Experience in coordinating time-sensitive projects and proven ability to meet deadlines.
Positive attitude, professional, courteous demeanor, strong work ethic and the ability to collaborate in a constructive manner with others in a dynamic working environment.
Bachelor’s degree, preferably in Marketing
Experience
Required
1 – 3 + years of demonstrated expertise in production, writing, media and special events.
1 – 3 + years of marketing operations experience.
Education
Required
Bachelors or better in Marketing or related field
Skills
Required
MS Publisher
MS Word
MS PowerPoint
MS Excel
Organization
Positive Person
Time Management
Confident
Interpersonal Skills
Creative
Communication Verbal / Written
Behaviors
Required
Team Player: Works well as a member of a group
Functional Expert: Considered a thought leader on a subject
Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Title: Marketing Coordinator
Company: Reynolds Lake Oconee
Location: Greensboro, GA
