Overview
Marketing Data Analytics Manager – IL – On Site Jobs in Chicago, Illinois, USA at Vensure Employer Services
We are a proud work-from-office company. If you’re ready to work on-site in adynamic, global company, we’d love to hear from you.
About Us
Vensure Employer Solutions
is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR/HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a “One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees.
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Position Summary
As a
Manager of Marketing Analytics
, you’ll be responsible for reporting on the entire marketing funnel-from lead engagement to upsell opportunities. You will be responsible for the technical creation of reports and dashboards, connection of systems, and troubleshooting as required. You will not only be able to answer queries from business leaders with clear data, but you’ll be able to study data and provide actionable insights proactively.
When needed, you’ll collaborate with Business Units, Sales Operations, and IT teams to optimize existing technology for optimal reporting and suggest new pieces to the tech stack
Essential Duties and Responsibilities
Data Analysis and Reporting:
Be the centralized owner of the Marketing data in the CRM, which includes stabilizing the data environment in conjunction with the Sales Ops and Marketing Ops teams, providing organizational comprehension of database and CRM components, and ensuring data-driven capabilities are leveraged in marketing and sales efforts
Analyze marketing and sales data to identify trends, patterns, and insights.
Create and maintain dashboards and reports to track key performance indicators (KPIs).
Help prepare weekly, monthly and quarterly department business review and ad hoc report requests for Business Units and MarketingLeadershipTeam.
Help in maintaining the integrity of marketing and CRM databases by with data hygiene processes, conducting data appending, performing system audits, and enforcing governance measures.
Campaign
Optimization
:
Monitor and analyze the performance of marketing campaigns.
Proactively identify areas for improvement with tracking and assist teams with strategies and implementation to optimize.
Work closely with the marketing team to refine targeting and messaging based on data insights.
Marketing Technology Management:
Collaborate with Digital & Technology team, Sales Operations Team and Sales Analytics team in integrating marketing systems with other business systems.
Own implementation and oversight of Marketing data into organization business intelligence platform
Knowledge, Skills, and Abilities
Data analytics proficiency
Critical thinkingforeffective problem-solving
Must be able to handle multiple projects simultaneously without compromising theaccuracy and precision
Conceptual and practical handling of SQL databases along with database querying languages
Data visualization
Experience in marketing and/or product management
Experience with data analysis and mapping
Experience in statistical model building
Proficiency with Microsoft Offi…
Title: Marketing Data Analytics Manager – IL – On Site
Company: Vensure Employer Services
Location: Chicago, Illinois, USA
Category: Marketing / Advertising / PR, Business
