Overview
Marketing Manager Jobs in Boise, ID at Hayden Beverage Company
Dawson Taylor Coffee Roasters is seeking a self-motivated Marketing Manager to develop and optimize marketing campaigns across various channels, measure performance and continuously improve results. The stories we tell about our coffees and how we interact with our community is a big focus at Dawson Taylor Coffee Roasters. Were looking for someone who can portray our team and mission while running an organized and effective marketing campaign to drive online, wholesale and retail sales.
Key Responsibilities:
Website management
Increase conversion checkout rate
Manage product catalog and keep up to date
Continued research for apps to add to Shopify site to improve user experience
SEO optimization and traffic tracking
Strategic planning and management
Plan and execute strategic goals to reach marketing and sales targets
Develop marketing project and track results from start to finish
Provide key metrics to leadership team including ROI on marketing campaigns
Periodically audit packaging, signage, visual merchandising, website and social media to ensure DTs visual presence represents our evolving identity
Analyze campaign performance, examining interaction metrics and sales
Content Creation
Create content and improve engagement for all DT channels
YouTube
Instagram
Facebook
Email marketing
Create and manage educational and marketing pieces for internal and external use including events
Qualifications:
Past marketing experience with proven results and effective growth initiatives
Highly organized and detail oriented with a strong sense of urgency
Some design experience working Adobe Photoshop or similar (more design experience a plus)
Must possess and ownership mentality and embrace a high capacity for change
Ability to work a flexible schedule and attend events as needed
Looking for long-term growth within a company
Passionate about local, hand-crafted goods coffee experience a bonus
Current portfolio with relevant experience
Pre-employment drug testing and background check required
Benefits:
Free product every month and discount on Haydens products
Affordable medical, dental, and vision plans
Company paid life insurance and STD
Paid holidays and PTO packages
Referral bonuses
401(k) with Match
529 Education Savings Plan with match (up to $4k)
Gym membership reimbursement
Employee Assistance Program (EAP)
Perks at Work Discount Program
Safe Ride Home Program
About Hayden:
At Hayden Beverage Co. we strive to be more than a team. We are a family. HBC is a rapidly growing beverage distribution company headquartered in Boise, ID, with 700+ employees in Idaho, Eastern Washington and Montana. Hayden is a hands-on work environment. Regardless of position, no job is beneath any team member and all team members are expected “to get their hands dirty” from time to time. We have two core goals; 1. Best executing distributor in the Northwest of any product and 2. Make our customers more profitable.
Title: Marketing Manager
Company: Hayden Beverage Company
Location: Boise, ID
