Marketing Manager

Overview

Marketing Manager Jobs in Bangalore, Karnataka, India at Finkraft

Job Description:

Marketing Manager

Experience:

5-7 Yrs

Location:

Bengaluru(HSR Layout)

About Finkraft

Finkraft is a leading fintech company on a mission to revolutionize financial services. We’re not just building products; we’re crafting solutions that empower businesses and individuals to take control of their financial future. And we’re doing it with a team of passionate,

innovative

thinkers who are driven to make a real difference in the world.

About the Role

We’re looking for a Marketing Manager who’s ready to roll up their sleeves and be a driving force in our ambitious growth journey. This isn’t just about executing marketing plans; it’s about shaping the Finkraft brand, amplifying our message, and capturing the hearts and minds of our target audience.

What You’ll Do

Be a Strategist:  Develop and implement comprehensive marketing strategies that align with our business goals. We’re talking lead generation, customer acquisition, and brand building across all channels.

Champion Our Products:  Dive deep into our current and future products, crafting compelling narratives that resonate with our target audience. You’ll be the voice of our products, ensuring that our message is clear, consistent, and captivating.

Think Global:  As we expand our footprint internationally, you’ll adapt our marketing strategies to different regions and cultures. You’ll be a cultural chameleon, understanding the nuances of each market and tailoring our approach accordingly.

Embrace Growth Hacking:  We’re not afraid to experiment and try new things. You’ll embrace a growth hacking mindset, constantly seeking

innovative

and cost-effective ways to accelerate our market penetration.

Build Relationships:  You’ll cultivate relationships with media and influencers, securing coverage that amplifies our brand and positions us as thought leaders in the fintech space. Experiment with various channels and platforms including conferences and trade shows to elevate Finkraft’s engagement and visibility is key

Craft Our Brand Story:  You’ll be the guardian of our brand identity, ensuring that our messaging and visuals are consistent across all channels. You’ll tell the Finkraft story in a way that resonates with our audience and make us their partner of choice

Create Compelling Content:  You’ll oversee the creation of high-quality content that educates, engages, and entertains. From blog posts and articles to videos and white papers, you’ll ensure that our content is top-notch and resonates with our target audience.

Drive Campaigns That Deliver:  You’ll execute marketing campaigns, optimizing for performance and maximizing our ROI. You’ll be data-driven, constantly analyzing results and tweaking our approach to ensure we’re getting the most out of our efforts.

What You’ll Bring

5-7 years of B2B marketing experience, preferably in the fintech industry.

A deep understanding of SaaS solutions and how to market them effectively.

A

proven track record

of success in developing and implementing marketing strategies that drive results.

Demonstrated experience in marketing to India, Middle East, and European markets.

A passion for fintech and a desire to make a real impact in …

Title: Marketing Manager

Company: Finkraft

Location: Bangalore, Karnataka, India

Category: Marketing / Advertising / PR