Overview
Marketing Manager Jobs in Perryville, Maryland, USA at PENN Entertainment
Location: Perryville
WE’RE CHANGING ENTERTAINMENT. COME JOIN US.
We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of anexcitingindustry, where the days and nights arefast-paced. You’ll work with an incrediblydiverseset of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about yourcareer growthand will help you get thesupport youneed to expand your possibilities.
WE
LOVE OUR WORK.
Responsible for supervising and managing staff in the following areas of the Marketing Department: advertising, promotions, special events/entertainment, social media, etc. Develops, implements and manages operational goals and monitors achievements of performance and profit objectives in defined area.
Create effective and efficient schedules, while maintaining labor costs, meeting staffing objectives and achievingguest satisfaction.
Responsible for assisting in the budget process for the department and provide recommendations; ensuring compliance to departmental budget initiatives; reporting budget concerns to manager.
Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs. Ensures customer service standards are followed by all team members and addresses issues as they arise. Responsible for the overall achievement of department customer service goals.
Enhance guest interactions by providing a friendly greeting, offering directions, answering questions, making announcements, and creating an upbeat andpositive atmosphere.
Responsible for ensuring compliance with allregulatory compliancewithin area of responsibility and reporting potential issues to Executive Management / GM.
Maintains strict confidentiality in all departmental and company matters.
Advertising:
Responsible for the management of all marketing support services to include advertising, public relations, and internal department requests. Responsible for press releases and media correspondence in relation to marketing programs or property advertising.
Manages relationships with outside vendors to ensure timely, accurate, and cost-effective production campaigns.
Promotions:
Responsible for the management of all property Promotions to include slot tournaments, brand promotions and VIP events. Creates strategic plans and calendar for promotions and host goals. Manages oversight of media used to communicate current and upcoming promotional efforts for the guests, team members, and regulatory agencies.
Social Media / Digital:
Responsible for managing and overseeing the marketing efforts for allcommunicationefforts for the company in the social media sphere, with a consistent and appropriate voice. Ensure social media and web is monitored for opportunities to engage in active and relevant conversations about the property. Manage overall brand on social media and create online marketing strategies.
Special Events/Entertainment:
Responsible for planning and organizing the regularly scheduled entertainment acts for all performances on property. Dress in appropriate uniform/attire based upon event/venue, occasionally a costume may be used.
BRING US YOUR BEST.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the kn…
Title: Marketing Manager
Company: PENN Entertainment
Location: Perryville, Maryland, USA
Category: Marketing / Advertising / PR, Management
