Overview
Marketing Manager Jobs in Vienna, VA at WGL Energy
Contract type
Full-Time
Location
Washington, D.C., District of Columbia
Specialty
Marketing
Remote
No
Reference
482519
Contact name
Kendall Bredehorst
Job description
McKinley Marketing Partner’s conservative nonprofit client wants a marketing director to join their team. The director is responsible for guiding the strategic direction and implementation of marketing initiatives that promote the brand. This includes utilizing the website, products, messaging, market research, design, and paid advertising to support conservative policy solutions and raise awareness of the brand. Leading both the creative and marketing teams, the director also manages partnerships with external agencies in advertising, web development, production, digital services, and research. Additionally, they represent the team and advocate for the department, both internally and externally.
This job is fully onsite. Candidates must be comfortable commuting to Washington, D.C.
Responsibilities
Develop and execute marketing strategies that align with organizational objectives, clearly conveying the company’s vision and direction to key audiences
Optimize multi-channel marketing efforts across web, email, print, television, radio, and more
Act as the primary strategist within the company, offering guidance and coordination for marketing and branding initiatives that span multiple departments
Oversee the development, production, and upkeep of both new and existing website projects
Drive brand positioning, differentiation, and equity to expand reach and enhance brand recognition
Set departmental priorities and goals, manage the budget to maximize ROI, utilize department resources efficiently, and provide clear direction for staff activities
Recommend staffing needs, recruit top talent for approved positions, and foster team growth
Cultivate strong relationships with other conservative groups and policy organizations, sharing marketing strategies and collaborating on projects to enhance collective impact
Represent the company at donor events, coalition conferences, and internal meetings, serving as a key spokesperson for the organization
Requirements
Bachelor’s degree in marketing, advertising, or a related field
Minimum 10 years of relevant marketing experience
Excellent communication and interpersonal skills
Experience managing multiple projects in a fast-paced environment
Strong analytical and organizational skills
Recruiter
No Recruiter
Title: Marketing Manager
Company: WGL Energy
Location: Vienna, VA
