Overview

Marketing Manager Jobs in Mumbai, Maharashtra, India at KPPL India

Job Description

– Marketing Manager

Job Title:

Marketing Manager

Reporting to:  Vice President – Sales & Marketing

Location:

Mumbai

Job Purpose:

To develop and implement

dynamic

marketing strategies that enhance brand visibility, drive

customer engagement

, and support business growth in the Indian and in global markets.

Key Responsibilities:

Brand Strategy & Digital Presence:

Define and manage a robust brand strategy for sustainable packaging products, ensuring a compelling positioning across markets.

Drive the redesign and

optimization

of the company website to enhance user experience and lead generation.

Implement SEO best practices to increase organic traffic and digital reach.

Develop

impactful

corporate and product videos to enhance brand storytelling.

Marketing Campaigns & Social Media:

Plan and execute result-oriented marketing campaigns across digital and traditional channels, including social media, trade fairs, print, and email marketing.

Build and manage a strong presence on Linked In and other social platforms to elevate brand credibility.

Create compelling marketing materials such as brochures, presentations, and website content that align with business goals.

Manage relationships with external agencies for advertising, PR, and creative content.

Customer Insights & Competitive Analysis:

Conduct market research to understand customer preferences, emerging trends, and competitor activities.

Leverage customer surveys and feedback mechanisms to refine product offerings and marketing strategies.

Identify new opportunities for brand growth and market expansion.

Budget & Performance Management:

Develop and manage the marketing budget, ensuring optimal allocation for maximum ROI.

Track and analyze campaign performance metrics to refine future strategies.

Qualifications &

Experience:

Education:

Graduate + MBA/PG in Marketing (preferred).

Experience:

Minimum 6+ years in marketing, preferably in packaging or B2B industries.

Skills:

 Expertise in website design, SEO, social media marketing, content creation, and video production.

Industry Knowledge:  Prior experience in the packaging sector is an advantage.

Ideal Candidate Profile:

We are looking for a

hands-on

, creative, and data-driven marketing professional who is eager to scale a rapidly growing business. The ideal candidate is a self-starter with a strong digital marketing background and an ability to craft compelling brand narratives.

If you thrive in a

fast-paced

, performance-driven environment, we want to hear from you!

Title: Marketing Manager

Company: KPPL India

Location: Mumbai, Maharashtra, India

Category: Marketing / Advertising / PR (Marketing Manager, Branding Specialist / Ambassador, Digital Marketing, Marketing Strategy)

 

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