Overview
Marketing Manager Jobs in Des Plaines, IL at Oakley Signs & Graphics
About Oakley Signs
Oakley Signs is a leading provider of custom real estate signs, specializing in designing and printing high-quality signage for major national real estate brokerages and individual agents. We are dedicated to delivering exceptional products and services that exceed our clients’ expectations.
Position Summary
We are looking for a highly motivated and experienced marketing professional with demonstrated success. As a marketing manager you will be responsible for the successful execution of marketing efforts across channels, with a strong focus on email, social, and in-person events. You will develop, implement and measure the strategy to success, while also overseeing the performance of digital marketing activities across SEO, PPC, and direct web.
Responsibilities:
Develop and execute comprehensive marketing strategies aligned with overall business objectives.
Conduct market research and competitor analysis to identify opportunities and optimize marketing efforts.
Create and manage marketing calendars and timelines.
Develop and execute email marketing campaigns to nurture leads, drive conversions, and increase customer loyalty.
Segment email lists and personalize content to improve engagement.
Analyze email performance metrics and make data-driven optimizations.
Manage and grow social media channels (e.g., Facebook, Instagram, LinkedIn, TikTok, Youtube).
Create engaging content and develop social media calendars.
Monitor social media trends and engage with the target audience.
Plan and execute in-person events, including trade shows and conferences.
Manage event budgets, logistics, and on-site operations.
Measure event success and identify areas for improvement.
Oversee the work of external agencies responsible for SEO and PPC efforts.
Ensure that agency deliverables align with overall marketing strategy.
Monitor agency performance and manage relationships.
Track and analyze key marketing metrics (e.g., website traffic, conversion rates, customer lifetime value).
Identify trends and insights to inform future marketing strategies.
Prepare regular marketing reports for executive leadership.
Collaborate with developers and IT to define solutions
Skills / Requirements
Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience in a B2B or SaaS environment.
Certification in Google Analytics or a similar tool.
5+ years of experience in marketing, with a focus on digital marketing.
Strong understanding of email marketing, social media, and in-person event planning.
Experience managing external agencies and vendors.
Excellent analytical and problem-solving skills.
Strong communication and interpersonal skills.
Proficiency in marketing automation tools and data analytics software.
Problem solver and customer-oriented
Excellent project management skills
Strong technical ability and detail-oriented
Solid communication skills and a strong sense of professionalism and flexibility, especially when receiving constructive criticism.
Clearly communicate information and ideas through written, verbal or electronic mediums to all levels of management.
Adapts to changes in a fast-paced environment without being negatively impacted.
Expert with google and standard microsoft applications including: sheets, forms, drive, word, excel, powerpoint, etc.
This Job Is Ideal for Someone Who Is:
Dependable — more reliable than spontaneous
People-oriented — enjoys interacting with people and working on group projects
Adaptable/flexible — enjoys doing work that requires frequent shifts in direction
Detail-oriented — would rather focus on the details of work than the bigger picture
Achievement-oriented — enjoys taking on challenges, even if they might fail
Autonomous/Independent — enjoys working with little direction
Innovative — prefers working in unconventional ways or on tasks that require creativity
High stress tolerance — thrives in a high-pressure environment
Job Type: Full-time
Pay: $60,000.00 – $70,000.00 per year
Benefits:
Dental insurance
Health insurance
Paid time off
Schedule:
8 hour shift
Monday to Friday
Work Location: In person
Title: Marketing Manager
Company: Oakley Signs & Graphics
Location: Des Plaines, IL