Overview
Marketing Manager Jobs in Chennai, India at GLYPTIC ARTS
Role Overview
As a  Marketing Manager , you will be responsible for developing and executing marketing strategies to establish our brand in the luxury home décor market.
Your role
includes  brand positioning, content marketing, social media management, paid advertising, influencer collaborations, and PR.
Key Responsibilities
✅  Brand Strategy & Positioning
Develop and implement a  marketing strategy  to build
brand awareness
and drive sales.
Define brand messaging, visual identity, and storytelling to position the brand in the  luxury home décor segment.
✅  Content & Social Media Management
Create and manage content across Instagram, Facebook, Pinterest, and Linked In.
Plan and execute  engaging campaigns, product launches, and storytelling posts.
Collaborate with designers & content creators for high-quality visuals.
✅  Paid Advertising & Performance Marketing
Run  Facebook, Instagram, and Google Ads  to drive traffic and sales.
Optimize ad campaigns for maximum  ROI and lead conversion.
Analyze data to improve ad performance and
customer engagement
.
✅  Influencer & PR Collaborations
Identify and collaborate with  influencers, interior designers, and architects  to promote our products.
Secure  brand mentions in premium home décor magazines and blogs.
✅  E-Commerce &
Customer Engagement
Work closely with the e-commerce team to optimize the website for conversions.
Run  email marketing campaigns, loyalty programs, and
customer retention
strategies.
Skills & Qualifications
2-5 years of experience  in marketing (luxury, home décor, or e-commerce preferred).
Strong knowledge of  digital marketing, SEO, paid ads, and social media trends.
Experience in  influencer marketing, PR, and content creation.
Creative mindset with a passion for  design, luxury branding, and storytelling.
Ability to analyze data and optimize campaigns based on insights.
Excellent
communication
&
leadership
skills.
Title: Marketing Manager
Company: GLYPTIC ARTS
Location: Chennai, India
Category: Marketing / Advertising / PR (Digital Marketing, Marketing Communications, Marketing Manager, Branding Specialist / Ambassador)
