Overview
Marketing Manager Jobs in Remote at EBE Technologies
Job Summary –
The Senior Marketing Director is responsible for shaping and executing the marketing strategy across the enterprise. This role focuses on driving growth through product development, lead-to-sale conversion, and revenue generation. The position also emphasizes enhancing the customer experience, increasing market penetration, and elevating brand visibility through data-driven insights and innovative approaches.
As a strategic leader within the organization, the Senior Marketing Director oversees the development and continuous refinement of target audiences, market opportunities, and customer journeys. This role collaborates cross-functionally with internal teams and external distribution channels to drive sales, build brand awareness, and position the company as a leader in healthcare solutions.
In a dynamic and evolving marketing landscape, the Senior Marketing Director ensures the organization stays ahead of trends in digital marketing, consumer behavior, and competitive dynamics to maintain industry leadership.
Job Duties –
Strategic Leadership:
Develop and implement an enterprise-wide marketing strategy to achieve growth goals across all segments.
Lead cross-functional collaboration with sales, product, and customer experience teams to align marketing initiatives with business objectives.
Monitor industry trends, competitive dynamics, and customer behavior to adapt strategies and maintain market leadership.
Customer Experience & Market Penetration:
Enhance the customer journey by utilizing data-driven insights to improve engagement and conversion rates.
Identify and refine target audiences, ensuring tailored and impactful marketing efforts.
Expand market presence by identifying and developing new market opportunities.
Brand & Visibility:
Oversee brand strategy and positioning to ensure consistent and compelling messaging.
Drive awareness of First Choice Health’s products and services through integrated marketing campaigns.
Serve as the company’s brand steward, ensuring all materials align with brand guidelines.
Performance & Insights:
Establish metrics to measure marketing effectiveness, campaign ROI, and lead-to-sale conversion rates.
Conduct regular analysis of campaign performance and market data to inform strategic decisions.
Partner with internal analytics teams to leverage data for customer insights and market opportunities.
Team Leadership:
Lead, mentor, and develop a high-performing marketing team.
Foster a culture of innovation, collaboration, and accountability within the marketing function.
Manage vendor and agency relationships to maximize marketing capabilities and resources.
Qualifications
Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).
Minimum of 8–10 years of experience in marketing leadership roles, preferably within the healthcare, insurance, or TPA industries.
Proven track record of driving revenue growth, market penetration, and brand visibility.
Strong understanding of digital marketing, customer experience, and data analytics.
Excellent leadership and team management skills with experience leading cross-functional initiatives.
Exceptional written and verbal communication skills.
Ability to adapt to a fast-paced, changing environment and make data-informed decisions.
Salary: $160,000-$190,000
Access to PHI:
Routine & re-occurring access to all forms of PHI – The duties of the position require regular and unrestricted contact with PHI.
Physical Requirements:
Ability to see and hear within normal ranges with or without aid.
Ability to bend, and move within normal ranges.
Ability to be stationary for long periods of time.
Finger and hand dexterity.
Ability to lift a minimum of 10-20 lbs.
We are an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.
Benefits:
Medical & Vision- We offer two medical plans for employees, High Deductible and PPO plan for employees to choose from.
Dental- A dental plan through Sun Life dental is available to employees and eligible dependents.
Health Savings Account (HSA)- Employees who enroll in our medical plan can choose to establish a health savings account if eligible. FCH makes contributions to the HSA and employees may contribute pre-tax dollars via payroll deduction up to the IRS allowable limits.
Flexible Spending Account (FSA)- Employees may contribute pre-tax dollars through payroll deduction to a limited vision/dental FSA. Unlike with an HSA, unused FSA funds do not rollover from year to year.
Life Insurance- FCH provides life insurance benefits at no cost at a limit of two times an employee’s annual base salary (with a max of $300,000). Employees have the opportunity to purchase additional life insurance for themselves and their dependents through payroll deduction.
Short & Long-Term Disability Insurance- FCH provides long-term and short-term disability coverage to all employees. It is a shared cost benefit where FCH pays for the long-term benefit and employees pay for the short-term benefit.
Personal Leave and Sick Time- FCH employees enjoy the benefit of paid time off. Vacation, sick leave, and any personal leave are combined into a general annual PTO bank. PTO accruals are based on service on a pay period: 0-1 year of service – 120 hours; 1-2 years of service – 136 hours; 3+ years of service – 168 hours.
Paid Holidays- Each employee receives two floating holidays Employees receive nine paid holidays, two four-hour time blocks for community service per year, and two floating holidays (granted January 1 and July 1).
Employee Assistance Program (EAP)- FCH recognizes that a variety of problems can disrupt personal and work life. If an employee needs professional help, they can contact the EAP, which provides confidential access to professional counseling services for help in confronting personal problems such as alcohol/substance abuse, marital and family difficulties, financial or legal troubles, or emotional distress.
Retirement Plan 401(k)- We contribute 50% of the employee’s 401k deferral, up to a maximum of 3% of the employee’s gross salary. Eligible employees must be at least 21 years old, and be employed with FCH a minimum of 90 days.
Profit Sharing – FCH may make annual discretionary profit sharing contributions in an amount to be determined at Plan Year end.
Tuition Reimbursement – Employees may be eligible to receive reimbursement for continuing education for Bachelor’s program after one year of employment with the company.
Wellness- We encourage and promote healthy behaviors through a Wellness program that offers rewards for those that participate.
These benefits may be changed with or without notice at any given time.
For California employees, please review Privacy Act: https://www.fchn.com/documents/fch/pdf/caprivacynoticeemployeesandapplicantsfinal8-23- 20231.pdf
Title: Marketing Manager
Company: EBE Technologies
Location: Remote
