Overview
Marketing Manager Jobs in Remote at ChargerPro
Who We Are
Wine Enthusiast Companies is a Certified B Corporation and the ultimate source of innovation and information around wine. Founded in 1979 by Adam and Sybil Strum, the company is composed of Wine Enthusiast Commerce and Wine Enthusiast Media. Embodying the commerce side, the Wine Enthusiast Shop provides premium wine-lifestyle products, reaching millions of consumers globally via direct mail, an e-commerce site, and a business-to-business division. Representing the media side, Wine Enthusiast magazine is an award-winning print publication and online resource that showcases wine news, food trends, and more than 25,000 ratings and reviews annually. By the end of 2023, WineEnthusiast.com reached 4.5 million monthly page views and is the industry leader with the most traffic of any wine media website. Wine Enthusiast events include the annual premier Wine Star Awards gala. Together, Wine Enthusiast Companies is the indisputable hub for everything wine. We bring wine to life.
Wine Express is the exclusive wine-shop partner of Wine Enthusiast, featuring curated selections from around the globe. WineExpress.com is a wine retail site that offers customers quality wines at value prices.
Wine Enthusiast was born from a passion to bring a fine wine experience to the everyday. Our love for wine goes beyond the bottle. We value family and community. We believe wine is a conduit that brings people together and that every pour brings celebration to life’s moments, big and small. We’re a family-owned business with a big heart, led and run by wine lovers working together to create new and better ways for you to explore and enjoy the exciting world of wine.
Your Role in Our Journey
Wine Enthusiast is seeking a dynamic and results-driven Marketing Manager to spearhead marketing initiatives for our core business, focusing on driving engagement and growth for our magazine, related services, and special projects. This role will be instrumental in developing and executing comprehensive marketing strategies across a variety of platforms, including digital, print, email, social, and events. The ideal candidate is a strategic thinker with a passion for the wine and spirits industry, possessing a proven ability to manage multiple projects, analyze performance data, and deliver impactful results.
What You’ll Be Uncorking
Key Responsibilities:
Develop Marketing Strategies to Support Media Reach and Drive Engagement:
Plan and execute targeted marketing campaigns across various channels, including editorial newsletters, email, SMS, paid social, and PPC.
Magazine Subscriptions: Collaborate with the magazine team to develop and execute campaigns to grow and retain print subscribers.
Strategic Campaign Development & Execution:
Develop and implement comprehensive marketing strategies for key initiatives, including: Cork & Compass, Tasting Room Directory, Wine Enthusiast Ratings Platform and Wine & Spirit Education Trust (WSET) Courses.
Content & Community Engagement:
Oversee the deployment and management of weekly and monthly newsletters, ensuring timely and effective communication with our audience.
Manage and grow the Beverage Industry Experts Newsletter, providing valuable content and fostering engagement within the professional community.
Project Management & Event Support:
Provide strategic marketing support for special projects and events, ensuring seamless execution and maximum impact.
Assist in the development and implementation of marketing strategies for events, driving attendance and engagement.
Performance Analysis & Reporting:
Provide timely and detailed reporting on all owned projects, analyzing key metrics and identifying areas for optimization.
Track and analyze campaign performance, providing actionable insights to stakeholders.
Cross-Functional Collaboration:
Collaborate closely with editorial, marketing, web, senior leadership, creative, sales, and education teams to ensure alignment and maximize campaign effectiveness.
The Perfect Blend (What You Bring to the Table)
Qualifications:
Bachelor’s degree in Marketing, Communications, or similar experience.
3-5 years of experience in a marketing role, with a focus on digital marketing and campaign management.
Proven experience in developing and executing successful marketing strategies.
Strong understanding of email marketing, SMS marketing, paid social, and PPC.
Experience with marketing automation platforms.
Excellent project management and organizational skills.
Strong analytical and reporting skills.
Excellent written and verbal communication skills.
Passion for wine, spirits, or the beverage industry is always a plus!
The position offers remote flexibility; however, candidates located in the area are encouraged to work onsite once per week.
Our Commitment to You
Unlimited PTO, Full Medical, Dental and Vision benefits, 401(K) Match, FSA & Dependent Care FSA, Pet Discount Plans, Employee Discount, Wellhub, optional Wine Tasting Class participation, dynamic and collaborative work culture.
Our Core Values
PASSION
We’re not just a company; we’re a community. Our job is to enhance the lives of others, making the wine industry and all its offerings accessible and enjoyable. Delighting and educating our consumers is at the core of everything we do.
COLLABORATION
We believe in the power of working together, sharing ideas, and leveraging our collective talents to achieve our goals. We mentor those we lead and surround ourselves with people who drive us to do more than our personal best.
INNOVATION
We values those who think outside the box to elevate the company. We celebrate change, appreciating that a nimble culture attracts talent and motivates team members to push the envelope and build our business for the future.
TRANSPARENCY
Communication and integrity are the cornerstones of our relationships with each other and our customers. We speak openly about our achievements and challenges, with the goal of helping each other grow.
EMPATHY
We support our employees with patience and understanding, recognizing that work hours represent a substantial percentage of one’s time. We encourage a diverse mindset that helps us better reflect the evolving wine culture.
JOY
We recognize that our business is not just about numbers, but also about people. As a family business, we honor the importance of our employees’ home lives. We encourage fun, discovery, adventure and health for our teams.
Our Commitment to Inclusion & Equity
At Wine Enthusiast, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that diversity of thought, background, and experience enhances creativity, innovation, and problem-solving. We are an Equal Opportunity Employer (EOE) and do not discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status.
Our commitment to diversity and inclusion extends beyond compliance; it’s integral to our culture. We actively support employees from all backgrounds and experiences, and we value the unique perspectives they bring to our organization.
As part of our commitment to fair hiring practices, we have adopted “ban the box” policies to provide individuals with criminal records a fair chance at employment. We consider all applicants on their merits and qualifications, considering their ability to perform the job.
We recognize the importance of supporting underrepresented communities, including individuals with disabilities. If you require accommodations during the application or interview process, please let us know, and we will provide reasonable assistance to ensure a fair and equitable opportunity.
Additionally, we are dedicated to supporting local communities where we operate. We believe that a strong local presence fosters economic growth and strengthens the social fabric. We actively engage in initiatives to give back and make a positive impact.
We invite you to join us in our journey toward a more inclusive and diverse workplace. Your unique background and experiences can contribute to our shared success.
If you share our values and are excited about the opportunity to work in an environment that promotes diversity, equity, and inclusion, we encourage you to apply for this position.
Wine Enthusiast is an EOE and strives to build a diverse and inclusive team. We encourage applications from candidates of all backgrounds, abilities, and experiences.
The pay range for this role is:
65,000 – 85,000 USD per year(Remote)
Title: Marketing Manager
Company: ChargerPro
Location: Remote
