Overview
Marketing Manager, Bioscience and Pyrogen Testing/BSPT Jobs in Santa Ana, California, USA at FUJIFILM Corporation
Overview:
FUJIFILM Irvine Scientific, Inc. is a worldwide leader in theinnovationand manufacture of cell culture media, reagents, and medical devices for researchers and clinicians. The company provides unrivaled service and quality to scientists working in biopharmaceuticals, cell therapy, regenerative medicine, assisted reproductive technology and cytogenetics, and industrial cell culture for the large-scale production of biotherapeutics and vaccines. FUJIFILM Irvine Scientific, Inc.
adheres to ISO and FDA regulations and operates dual cGMP manufacturing facilities in California, USA, and Tokyo, Japan. The companys consultative philosophy and expertise in cell culture and compliance provide customers with unique capabilities and support. For over 50 years, FUJIFILM Irvine Scientific, Inc. has remained uniquely flexible and focused on media while becoming a strategic global leader in media products and services.
FUJIFILM Irvine Scientific, Inc. is a subsidiary of FUJIFILM Holdings America Corporation, reporting to FUJIFILM Holdings Corporation.
We are hiring a Marketing Manager, Bioscience and Pyrogen Testing (BSPT) . The BSPT Marketing Manager will oversee all marketing aspects of the marketing business for Bioscience and Pyrogen Testing portfolio of products.
External US:
Responsibilities
Responsible for the marketing management of assigned product line(s) within the Bioscience and Pyrogen Testing (BPST) product portfolios, including Laboratory Chemicals and LAL/Biosafety Testing, including maintenance and growth of gross profit, in alignment with overall strategic business plan objectives
Develop and execute on inbound and outbound marketing strategy to help drive continued company sales growth across the BPST product portfolio, including driving e-commerce sales
Develop and execute strategic and tactical marketing plans (including digital and print advertising) with unique positioning and messaging, designed to meet key business goals
Utilize voice of customer, voice of sales, and market research to develop messaging that drives customer acquisition and expansion
Create effective promotional marketing materials, sales tools and marketing collateral incollaborationwith marketing communications team
Create product bundling strategies that maximize both the BSPT and other Fujifilm product portfolio revenues
Analyze sales and profit performance of assigned product areas, assesses effects of tactics and promotions. Provides reports to management. Based on such analyses, recommend enhancements to promotional efforts to achieve mid-range and long-term financial plans.
Travel to meet with distributors/customers and attend conference meetings, and trade shows
Work with distributors to strategize and improve promotional materials for their specific markets
Report out new market trends and gaps tosenior leadershipin the US and Japan
Partner with technical support teams in the US and Japan to ensure that marketing messaging and collateral are consistent with global strategy and branding guidelines
Effectively communicate marketing plans across the internal organization and field sales, and report key success metrics and ROI
Travel and represent FUJIFILM Irvine Scientific at trade shows, seminars and customer sites
Provide direction to and manage a growing team of global (Americas and EMEA) product managers
Perform other duties assigned by supervisor or manager
Required Skills/Education
BA/BS degree inBiology…
Title: Marketing Manager, Bioscience and Pyrogen Testing/BSPT
Company: FUJIFILM Corporation
Location: Santa Ana, California, USA
Category: Marketing / Advertising / PR
