Overview

Marketing Manager Events Ethara Jobs in Abu Dhabi, UAE/Dubai at BLR WORLD

JOB TITLE :  Marketing Manager Events (Fee For Service & Joint Venture events portfolio) UNIT:  Commercial

REPORTS TO:

Marketing Director

JOB LOCATION:

Abu Dhabi UAE POSITION DETAILS:  JOB

PURPOSE

OVERVIEW  Developing and executing comprehensive marketing strategies that drive Fee For Service & Joint Venture events portfolio objectives including

brand awareness

, customer acquisition, and revenue growth. This role will lead a

dynamic

marketing team, oversee campaigns across multiple channels, and work closely with

cross-functional teams

to ensure alignment with business objectives.

DUTIES AND RESPONSIBILITIES:

Develop and implement comprehensive marketing strategies to drive

brand awareness

and revenue growth. Lead and mentor the marketing team to achieve campaign goals and deliver exceptional results. Oversee multichannel marketing campaigns ensuring they are executed on time, within budget, and meet key performance indicators. Analyse marketing data to assess campaign effectiveness and provide actionable insights for

continuous improvement

.  DIRECT REPORTS:  Marketing Specialist, Marketing Senior Specialist CONTRIBUTION TO CULTURE:  Promote Ethara’s brand values, vision, and mission by creating campaign concepts that reinforce Ethara’s culture.

WORKING CONDITIONS:

UAE based with domestic and international travel as required.

Remote working

permitted in line with Human Capital policies.  QUALIFICATIONS  EXPERIENCE EXPECTED:  5-10 years of experience in marketing roles with a focus on events and entertainment companies/clients.

EDUCATION

EXPECTED:  Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).

SOFT SKILLS:

Excellent written and verbal

communication skills

. Ability to manage multiple projects simultaneously and meet deadlines. Strong

analytical skills

and

attention to detail

. Ability to work collaboratively in a

fast-paced environment

.  TECHNICAL SKILLS:  Strategic thinker with a data-driven mindset. Proficient in Microsoft Office.  STRATEGY DEVELOPMENT & CAMPAIGN MANAGEMENT:  Develop and implement comprehensive marketing strategies that align with business goals and objectives across Fee For Service & Joint Venture events portfolio and relevant events.

Identify market trends, customer needs, and competitive landscape to inform marketing strategies across Fee For Service & Joint Venture events portfolio and relevant events. Collaborate with

senior leadership

to define and execute brand positioning and messaging across Fee For Service & Joint Venture events portfolio and relevant events. Oversee the planning, execution, and

optimization

of multichannel marketing campaigns including digital, print, social media, email, and events across Fee For Service & Joint Venture events portfolio and relevant events.

Ensure campaigns are delivered on time, within budget, and meet KPIs.  BRAND MANAGEMENT & CUSTOMER INSIGHTS:  Maintain and enhance the event and brand’s image, ensuring consistency across all marketing channels and communications. Develop and oversee the execution of brand campaigns and initiatives. Utilize customer insights and data to inform marketing strategies and improve

customer engagement

and retention. Conduct market research and analyze consumer behavior to identify growth opportunities….

Title: Marketing Manager Events Ethara

Company: BLR WORLD

Location: Abu Dhabi, UAE/Dubai

Category: Marketing / Advertising / PR, Management

 

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