Overview
Marketing Program Manager Jobs in Kochi, India at Mitsogo
Qualifications:
Education
:
Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience). Advanced certifications or a Master’s degree is a plus.
Experience : 3+ years of experience in marketing or program management, with a
proven track record
of managing large-scale, cross-functional marketing programs. Experience in digital marketing and integrated campaign management is highly preferred.
Skills :
Strong program management skills with experience in managing multiple marketing initiatives simultaneously.
Excellent
leadership
abilities and the ability to manage, motivate, and inspire
cross-functional teams
.
Exceptional
communication skills
, both written and verbal, with experience presenting to
senior leadership
and stakeholders.
Expertise in managing budgets, resources, and timelines effectively.
Experience with
project management
tools (e.g., Asana, , Jira, Smartsheet).
In-depth knowledge of marketing strategies, channels, and performance metrics.
Strong
analytical skills
with the ability to assess data and make
data-driven decisions
.
Strong
problem-solving skills
, able to navigate ambiguity and complexity.
Understanding of digital analytics tools (e.g., Google Analytics, Tableau, Power BI) for tracking and reporting program performance.
Experience in B2B marketing
Certifications  (optional but preferred):
Project Management
Professional (PMP) or Agile/Scrum certifications are a plus.
Six Sigma or Lean certifications are a bonus.
Roles and Responsibilities:
Lead multiple marketing programs, ensuring alignment with business goals and timely execution. Define objectives, scope, and deliverables for each program.
Develop comprehensive program plans, set timelines, milestones, and performance metrics. Ensure all teams are aligned and resources are properly allocated.
Coordinate with various departments (marketing, creative, product, sales, etc.) to execute marketing initiatives seamlessly. Act as the central point of
communication
for all stakeholders.
Oversee program budgets, allocate resources, and track expenditures to ensure initiatives stay within financial parameters. Manage both internal and external resources.
Identify risks early, develop mitigation plans, and resolve issues swiftly to keep programs on track.
Monitor day-to-day activities to ensure programs meet quality standards and deadlines. Adjust plans as necessary to overcome challenges.
Provide regular updates to
senior leadership
and key stakeholders, ensuring transparency on program status, milestones, and performance.
Set KPIs and track program results. Use data-driven insights to adjust strategies and improve outcomes.
Lead and mentor program team members, ensuring alignment with goals and fostering a
collaborative
, high-performance environment.
Conduct post-program reviews, assess success, and implement improvements for future programs.
Title: Marketing Program Manager
Company: Mitsogo
Location: Kochi, India
Category: Management, Marketing / Advertising / PR
