Overview
Marketing & Resident Experience Specialist – The Ridge Jobs in Atlanta, GA at American Campus Communities
Social Media Marketing Specialist
Wonderful opportunity to join a successful, national healthcare consulting firm in Atlanta, Georgia (inside the Perimeter; Smyrna/Vinings; close to Buckhead/Brookhaven)! We are seeking a creative individual to further develop and execute social media marketing services for our clients. This person will have a strong understanding of how to connect and engage patients with physicians utilizing search engine marketing (SEM), search engine optimization (SEO), reputation management and related activities. This role will be executing digital campaigns using a variety of digital media, generating impactful content while managing concurrent projects.
The person in this role will collaborate with our clients, design and web development team and consultants, generating content and updating digital media (i.e., Facebook, Instagram, LinkedIn, Twitter and/or client websites). They will have the experience to create, develop, expand, and manage the digital presence of our physician clients. This person will “get-it-done.” You are highly organized, plan your schedule weeks or months in advance, and meet deadlines. This person will be a collaborator with a positive attitude and willingness to learn and grow. Needs to be driven, a self-starter, resourceful and the ability to work with minimal direction.
This role requires prior experience with social media listening, reporting, and management tools, and strategizing and implementing social media campaigns. The right candidate will have superior customer service skills, excellent verbal and written communication skills, and be very responsive and attentive to details on projects while maintaining the ability to drive outcomes.
The duties of this role will include:
Develop and execute integrated social media marketing strategies for a variety of clients to connect physicians with the right patients and families and grow patient volume
Setup & configure social media accounts
Customize social media accounts
Research & create content text and graphics for proposed posts in Loomly
Coordinate with clients on content ideas
Schedule & post approved content
Regularly monitor social media advertising for clients
Other social media marketing-related activities
This is a hybrid work opportunity. Initially, this person will work in our office 1 to 2 days per week, then will move to work-from-home full-time as projects ramp up.
This role requires:
A minimum of 2-5 (or more) years’ experience in social media marketing
Mastery of multiple media channels (Facebook, Instagram, LinkedIn, Twitter, and Websites)
Bachelor’s degree in communications, marketing, or a related field highly preferred
Job Type: Full-time
Expected hours: 40 per week
Benefits:
Flexible schedule
Health insurance
Paid time off
Schedule:
Monday to Friday
Education:
Associate (Required)
Experience:
Social media marketing: 2 years (Required)
Work Location: Hybrid remote in Atlanta, GA 30339
Title: Marketing & Resident Experience Specialist – The Ridge
Company: American Campus Communities
Location: Atlanta, GA
