Overview
Marketing Specialist Jobs in Bangalore, Karnataka, India at DaMENSCH
Position: Paid Marketing Specialist
Life @ Damensch:
Join us to revolutionize the e-commerce industry one dapper design at a time.
Damensch is a direct-to-consumer brand in the men’s essential wear space based out of Bangalore.
At Damensch, we believe in enhancing the employee’s
personal growth
first, in order to grow successfully together as a company.
We strive to find like-minded individuals to offer a
diverse community
of people to interact and grow with, from all walks of life.
We believe that the people we hire are the crème de la crème and need not need fixed timings or constant supervision – we believe in
collaborative
hours instead of the archaic method of fixed working hours. Individual accountability, cross-
collaboration
, and transparency are of paramount importance in our organization.
Experience : 2-4 Yrs
Job Description
:
As a Paid Marketing Executive, you will create, execute, and manage paid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to boost growth.
Roles and Responsibilities
:
Build and manage acquisition campaigns across various channels including social, SEM, and
display to drive revenue and increase ROI.
Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
Understand new and relevant KPI metrics requirements for performance management and
optimization
purposes.
Work with creative and marketing teams to test strategies and
innovation
.
Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.
Qualifications
Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.
In-platform execution experience setting up campaigns in Facebook Ads Manager, Google Ads, and Google AdWords.
Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.
Exceptional
analytical skills
to identify opportunities within complex data and where these can be operationalized.
Proven track record
of building and scaling acquisition campaigns with a strong focus on ROI.
Outstanding presentation skills.
Excellent written and verbal
communication skills
.
Strong
project management
skills.
Critical thinker and creative.
Skills
Performance Marketing
Digital Marketing
SEM & SEO
Paid Search
Competitive Analysis
Marketing
Display Advertising
PPC
Marketing Automation
Reporting
Title: Marketing Specialist
Company: DaMENSCH
Location: Bangalore, Karnataka, India
Category: Marketing / Advertising / PR (Digital Marketing, Marketing Strategy, Social Media Marketing, Marketing Manager)
