Overview
Marketing Specialist Jobs in Atlanta, GA at Nugget
Title: Marketing Specialist
Company: Nugget
Location: Atlanta, GA
Team:Marketing
Subteam:Brand
Classification:Exempt
Job Type:Salary, Full-time
Location:Hybrid – Atlanta, GA or Raleigh-Durham, NC
Salary:$67,500 – $76,500*
OVERVIEW:Nugget®, a fun-loving, imaginative, direct-to-consumer kids furniture brand, is looking for a passionate and motivated Marketing Specialist to help execute marketing campaigns and strategies to drive consumers through the funnel and increase brand love & loyalty. If you have experience in marketing, sales, direct-to-consumer, or retail goods and are excited to roll up your sleeves and be a critical individual contributor to an incredible marketing team – we’d love for you to apply!
What is Nugget?We are an industry-leading, fun-loving, direct-to-consumer Play company (est. 2014) that brings homes to life with bold play and big imaginations. We design, develop, manufacture, sell, and ship our part-toy, part-furniture products (The Nugget® – The Original Play Couch® – and Chunkâ„¢ – The World’s First Play Ottoman) with a team of ~100 Nuggeteers in Butner, North Carolina (just outside of Durham) and Atlanta, GA. And we’re just getting started — in both 2020 and 2021, Inc. Magazine named us the fastest-growing manufacturing company in the United States, and we have new stuff up our sleeves. We’re proud to continue the industrial legacy of North Carolina, and to make fun furniture for future astronauts, artists, architects, athletes, and – especially – active community members.
ABOUT THIS ROLE:
You’ll help orchestrate the development and execution of brand campaigns and initiatives, collaborating with a cross-functional team of brand/marketing, creative, design, e-comm and customer experience partners to ensure timely development and flawless execution
You’ll provide team support as a liaison with external partners, such as brand partners, influencers, brand ambassadors, and others
You’ll assist in the execution of PR and influencer marketing strategies to contribute to overall brand building initiatives and support specific marketing campaigns
You’ll execute and oversee brand ambassador programs, fostering a community amongst Nuggeteers while monitoring program effectiveness.
You’ll manage the end-to-end influencer communication process from documentation collection (W-9, addresses) to content submission, including communicating changes when needed to ensure content is ready for posting before handing it over to the performance marketing lead
You’ll manage outreach, communication, and timely submission of award applications, helping to ensure submission deadlines and requirements are met
You’ll monitor new press coverage and collaborate with the E-commerce team to ensure timely updates and visibility on our owned channels
You’ll collaborate with cross-functional teams to support the development and execution of day-to-day owned content
You’ll partner with the Director of Marketing to execute and provide input on strategy for launches, ensuring clear and consistent communication with product and creative teams to maximize efficiency in the campaign planning process
You’ll assist the Marketing Director on just-in-time projects and other critical initiatives
ABOUT YOU:
You have 3-5 years of experience in brand, marketing, communications, content development, or similar roles
Bonus: You previously worked with advertising and/or marketing agencies
You have a solid understanding of core marketing channels such as email, so…