Overview
Marketing Specialist, Content Creator Program Jobs in Irvine, CA at Razer Inc.
Title: Marketing Specialist, Content Creator Program
Company: Razer Inc.
Location: Irvine, CA
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities
The Marketing Specialist, Content Creator Program is responsible for marketing and managing and growing this dynamic initiative. The Marketing Specialist, Content Creator Programs will collaborate closely with influencer managers and marketing teams to expand program offerings, drive awareness, and attract creators worldwide.
Job Description
Manage the day-to-day coordination of the Content Creator Program, which includes engaging our list of participants, reviewing creator requests and updating programs such as creator bounties and related programs.
Marketing the program through different activations such as through social media like Discord, in-person events, and other relevant marketing channels.
Influencer and talent scouting to meet Razer’s marketing needs.
Manage influencer outreach and product seeding initiatives both for the Creator Program and broader Influencer Initiatives
Coordinate with internal marketing/product teams globally to further enhance the program’s attractiveness with a goal of bringing in more content creators.
Conduct ongoing analysis and reporting of related content creator program insights as well as on the industry landscape to recommend suggestions for further improvement
Perform ad-hoc department administrative duties as required
Qualifications
Pre-Requisites :
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
BA/BS degree relevant discipline such as Communications, Marketing, Digital Media or PR, or equivalent practical experience.
2-3 years of experience in community management, marketing, or influencer management.
Language Skills: Fluent English is a must and (favorably) an additional second language.
Understanding of social media, content creators and live streaming best practices, online marketing, and engagement techniques.
Ability to spot emerging talents and manage/build strong partnerships.
Ability to work in a fast-paced environment, focusing on generating business results
Ability to work with global teams across multiple time zones and cultures.
Must be a gamer.
Good To Have
Experience managing external agencies and vendors.
Knowledge and experience in Digital Marketing, SEO, SEM.
Salary Ranges (per Annum)
$50,700.00 – $84,500.00
Disclaimer: Exact compensation may vary based on skills, experience, and location.
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