Overview
Marketing Strategist Senior Jobs in Remote at Progressive
The Director of eCommerce will be based in our Salt Lake City office and will be crucial in shaping the company’s website—our primary digital asset and key to customer acquisition and revenue growth. This role is responsible for optimizing the eCommerce experience across all devices (desktop, mobile, tablet, and click-to-chat) to ensure smooth interactions that convert visitors into customers.
The Director will work closely with customer acquisition teams, IT, UX design, analysts, and senior leadership to provide strategic insights, wireframes, and UX recommendations to improve engagement and conversions. This position requires expertise in conversion optimization, usability, web analytics, marketing, and copywriting.
Operating in a testing-driven environment, the Director will continuously refine the digital experience to drive growth and maintain the company’s competitive edge in the self-storage industry.
Key Responsibilities:
Identify and implement data-driven enhancements to boost revenue and improve customer experience.
Lead conversion rate optimization efforts to align with customer acquisition goals.
Develop user flows, wireframes, and presentations to communicate strategies effectively.
Oversee testing objectives across platforms, devices, and channels.
Conduct A/B and multivariate tests in collaboration with Web Development and Marketing teams.
Analyze test results and optimize strategies to meet established goals.
Collaborate with SEO, Branding, PPC, Email, Product, Pricing, UX, and Call Center teams for a cohesive customer experience.
Lead a team to drive marketing optimization and program management.
Qualifications:
Bachelor’s degree in business, marketing, or a related field (graduate degree a plus).
8+ years of digital marketing experience.
Expertise in website optimization, web analytics, and both quantitative and qualitative research.
Proficiency in MS Office, especially Excel, and analytics tools like Google Analytics and Quantum Metric.
Strong problem-solving, critical thinking, and communication skills.
Proven ability to manage complex projects and prioritize tasks effectively.
Knowledge of industry trends and customer behavior.
Experience in web design and user behavior principles.
Benefits:
Defined career growth paths
Hybrid work schedule and work/life balance
Comprehensive medical, dental, and vision benefits
401K with company match
Paid time off and holidays
Wellness programs and employee discounts
On-site fitness center
Job Type: Full-time
Pay: $140,000.00 – $195,000.00 per year
Benefits:
401(k) matching
Dental insurance
Health insurance
Paid time off
Vision insurance
Schedule:
8 hour shift
Experience:
digital: 7 years (Preferred)
Ability to Commute:
Salt Lake City, UT 84106 (Required)
Ability to Relocate:
Salt Lake City, UT 84106: Relocate before starting work (Required)
Work Location: Hybrid remote in Salt Lake City, UT 84106
Title: Marketing Strategist Senior
Company: Progressive
Location: Remote
