Overview
Media Relations Specialist Jobs in Fort Wayne, IN at Parkview Health
Description
The Marketing Manager at 034Motorsport will work directly under the Sales and Marketing Director to execute the company’s marketing initiatives and drive brand growth by effectively managing a 2 to 3-person marketing team. This role is responsible for overseeing marketing communications, operations, and promotions, including managing social media, creating newsletters, blog posts, and press releases, and developing strategic messaging for new product launches and events. The Marketing Manager will play a vital role in executing the Sales and Marketing Director’s vision, ensuring that all marketing efforts align with company objectives and market expansion goals.
A key aspect of this position is strategic thinking, as the Marketing Manager will be responsible for implementing comprehensive marketing strategies to support new product releases, improve brand engagement, and expand 034Motorsport’s presence in the automotive performance industry. The role involves collaborating with sales, customer service, and social media teams to ensure consistent branding and effective marketing campaigns. Additionally, the Marketing Manager will oversee website content development, identify promotional opportunities, and help shape the company’s marketing direction with fresh ideas and data-driven insights. This role has ample room for growth and is best suited for an applicant who is looking to build a career in automotive marketing. Compensation ranges from $80,000 to $110,000 annually, depending on experience.
Responsibilities:
Develop and implement strategic marketing plans to drive success with new product launches and overall brand growth
Oversee marketing communications, including social media, newsletters, blog posts, and press releases
Manage social media presence, influencer collaborations, and brand engagement strategies
Work closely with sales, customer service, and media teams to ensure cohesive branding and messaging
Create website content, product descriptions, and promotional copy
Plan and execute promotional events and trade shows
Identify and capitalize on new marketing opportunities and industry trends
Lead and manage a team of 2-3 marketing associates
Skills & Experience Requirements:
2+ years of experience in product marketing, preferably in automotive or technology industries
Strong strategic thinking skills to develop and implement marketing strategies
Experience leading and managing a team
Excellent written and verbal communication skills
Experience in Copywriting is preferred
Strong analytical and problem-solving abilities
Proficiency with social media marketing (Facebook, Instagram, YouTube, etc.)
Education Requirements:
Bachelor’s Degree in Marketing, Business, Communications, or a related field (or equivalent work experience)
Title: Media Relations Specialist
Company: Parkview Health
Location: Fort Wayne, IN
