Overview
Member Communications Coordinator Jobs in Columbia, SC at BlueCross BlueShield of South Carolina
Intro
Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you. As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life. Feel free to enrich both your personal and work life and hop on board!
Why you’ll love this job
You’ll be a strategic storyteller supporting our business to business (B2B) Cargo marketing initiatives as well as our engagement with customers and team members.
This job is a member of the Cargo Customer Experience team within the Cargo Division.
What you’ll do
As noted above, this list is intended to reflect the current job but there may be additional essential functions (and certainly non-essential job functions) that are not referenced. Management will modify the job or require other tasks be performed whenever it is deemed appropriate to do so, observing, of course, any legal obligations including any collective bargaining obligations.
Works closely with Cargo stakeholders to craft impactful communications and marketing plans that engage new and existing customers and drive product awareness and conversion
Manages digital channels for American Airlines Cargo including aacargo.com and LinkedIn, and analyzes performance and identifies new channel opportunities
Identifies the ideal channels and vehicles to communicate with customers and media
Creates and presents well-communicated plans and results to all stakeholders
Manages external copywriters and creative agencies when necessary
Coordinates with Corporate Communications on content planned for extended coverage in mainstream/local markets and internally, as appropriate
Must be willing to travel when needed for busines
All you’ll need for success
Minimum Qualifications- Education & Prior Job Experience
Bachelor’s degree (preferably in marketing, advertising, communications or journalism) or equivalent experience/training
3+ years of marketing or communications experience or relevant experience
Preferred Qualifications- Education & Prior Job Experience
Knowledge of digital communication channels
Proven experience with B2B email marketing and campaign execution
Familiarity with CRM systems, such as Microsoft Dynamics or Salesforce
Understanding of lead generation and nurturing
Experience with paid media campaigns across various platforms such as Google Ads or similar solutions
Copywriting experience
Strong presentation skills and familiarity with PowerPoint
Familiarity with Eloqua or similar email marketing platforms
Proficient in Adobe Creative Suite
Solid understanding of digital media including KPIs and measurement
Skills, Licenses & Certifications
Excellent written, verbal, communication and presentation skills
Knowledge of AP Style
Ability to lead tasks, manage processes, analyze and problem-solve
Strong team player with the ability to work independently as well as in a group with all levels of the organization
Excellent time-management skills with the ability to handle multiple projects at the same time
Excellent problem-solving skills and the ability to research issues to determine root cause
Ability to thrive in a fast-paced atmosphere while working under pressure and meeting critical deadlines effectively, efficiently and independently
What you’ll get
Feel free to take advantage of all that American Airlines has to offer:
Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more.
Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more
Feel free to be yourself at American
From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.
Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.
Title: Member Communications Coordinator
Company: BlueCross BlueShield of South Carolina
Location: Columbia, SC
