Overview
NPC Advisory Committee Jobs in United States at Gamma Phi Beta
About Us:
HX are the experts in expedition cruising since 1896, known for our sustainable adventure cruises and scientific excellence as we bring curious travelers to some of the most remote destinations on the planet. We are seeking a dynamic and experienced Sr. Marketing Manager-Strategic Partners to develop and execute marketing strategies in Americas and Australia/New Zealand, drive partnership development efforts and foster strong relationships with partners.
Job Overview:
The Sr. Marketing Manager-Strategic Partners will be responsible for developing and executing strategic marketing initiatives aimed at driving business growth through partnership marketing campaigns. The ideal candidate will have a deep understanding of B2C marketing through partnership or B2B channels, a proven track record of successful partnerships, and experience managing end-to-end marketing strategies to engage new and existing business customers. Knowledge of digital marketing, email marketing, social media, print, etc. will be required for this role.
Key Responsibilities:
Partnership Strategy & Development:
Work with existing partners, AARP and The National Audubon Society to plan annual activities and to execute on the plan.
Identify, build, and manage strategic partnerships with other businesses, including industry influencers, vendors, resellers, and other potential collaborators.
Lead negotiations and agreements with new and existing partners, ensuring mutually beneficial terms and long-term value creation.
Build and nurture relationships with key decision-makers within partner organizations to maximize partnership success.
Monitor and evaluate the effectiveness of partnerships and recommend optimizations to improve performance and drive results.
Campaign Execution & Performance Analysis:
Oversee the development and execution of Partnership marketing campaigns from concept to implementation.
Develop and manage budgets for Strategic Partners marketing initiatives ensuring optimal allocation of resources.
Use marketing automation tools and CRM systems to create and manage campaigns, track performance, and nurture leads through the sales funnel.
Report on the performance of campaigns, analyzing key metrics like ROI, customer acquisition cost, and lead conversion rates.
Market Research & Competitive Analysis:
Conduct market research to identify potential partnerships based on industry trends, competitor strategies, and customer affinities.
Provide insights on market opportunities, trends, and challenges, using data to inform the company’s marketing approach and strategy.
Collaboration & Cross-Functional Teamwork:
Work closely with sales, Creative studio, product, and global experience teams to ensure alignment in messaging, positioning, and creative execution.
Coordinate with creative teams, agencies, and external vendors to produce high-quality marketing materials.
Act as the marketing lead for key partnerships, ensuring campaigns are executed effectively and on-brand.
Required Qualifications:
Bachelor’s degree in Marketing, Business, Communications, or related field.
8-12 years of experience in marketing, partnership management, or business development, preferably in travel, hospitality or cruise.
Proven experience in creating and executing successful marketing strategies, with measurable results.
Strong understanding of the sales funnel, including lead generation, nurturing, and conversion.
Experience in managing partner relationships, negotiating agreements, and driving collaborative campaigns.
Excellent communication, negotiation, and presentation skills.
Strong analytical skills with the ability to translate data into actionable insights.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Preferred Qualifications:
MBA or advanced degree in a relevant field.
Knowledge of the US and Canadian markets, potential experience with international partnerships or global marketing strategies.
Knowledge of the travel/hospitality/cruise segment and understanding of market-specific challenges and opportunities.
Experience with account-based marketing (ABM) strategies.
What We Offer:
Competitive salary and benefits package. Salary range based on experience for this position is $100-$120K USD/CAD annually. HX provides an excellent benefits package which includes competitive compensation, employer paid Medical, Vision, Dental, EAP, Retirement with 4% match, 11 paid Holidays, Vacation 3 weeks, 9 personal days, familiarization trips, excellent employee discounts, and more!
Competitive salary and benefits package.
Opportunities for career growth and development within a dynamic company.
A collaborative and supportive work culture.
Flexible work arrangements, including remote work.
Passionate Explorers – We are proud of our history and are driven to create more.
‘Can-Do’ Mindset – We jump-in and proactively contribute to the greater good.
Supportive and Collaborative Teams – We are curious and generous with our knowledge. We Trust.
Genuine Interactions – We want all people to be their true selves.
Humble Leadership – We have a short distance between leaders and teams.
Since 1896, HX have championed sustainability in the expedition cruise sector. From launching the world’s first battery-hybrid expedition cruise ships to banishing heavy fuel oil and single use plastics from our fleet. We are at the forefront of driving sustainable practices in expedition cruises that prioritise greener travel.
For nearly 130 years we have been committed to continuously improving what we do for our guests but also for the people we work with.
We are a group of explorers who want to seek out the very best journeys for our guests but also for ourselves. We take our guests on big life-changing adventures, from the stunning wilderness of the Arctic to the incredible creatures on the Galápagos Islands all on our purpose-built expedition ships. Our HX fleet explore hundreds of destinations in over 30 countries across 5 continents.
Our ambition is strong and lofty – we want to become the number one sustainable expedition brand in the world. But we recognise we need passionate explorers, with can-do mindsets, humble leadership skills which bring people together for genuine interactions in a supportive and collaborative way.
As a newly branded company built on a 130-years heritage, HX is at an exciting new chapter and as we embark on this new journey, we believe your skills and passion could thrive. We are looking for talented explorers who want to join us on our exciting expedition to growth and success. This could include travelling and working in amazing HX hubs both on sea and land. From our impressive new Headquarters in London to our state-of-the-art Customer Service Centre just opened in Prague as well as various offices across Europe, the US and APAC.
One thing you’ll find whether on sea or land is a group of people, all connected with the same mindset and purpose – we want to explore more, champion sustainability and become the world’s very best expedition cruise operator.
Single-use plastic ban
Hurtigruten was the first major travel company to have removed single-use plastic from its entire fleet and our hotels.
Hybrid Explorer ships
HX Expedition has two hybrid-electric powered expedition cruise ships that offer a 20% reduction of fuel consumption.
Beach cleanups
HX Expedition Teams encourage guests to take part in beach clean-ups, which results in several metric tonnes of trash every year being removed.
HX Expedition Foundation
Our HX Foundation is a dedicated charity supporting local communities and environmental initiatives solely on the areas where HX’s Expedition ships sail, from the Arctic and Alaska to the UK, Galápagos Islands and Antarctica.
Tasnim Lykken
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Title: NPC Advisory Committee
Company: Gamma Phi Beta
Location: United States
