Overview
Paid Media Specialist Jobs in Salem, India at TopHat HR
About Us:
Tophat HR is a boutique consulting firm
– We are an expert in tailored and comprehensive human resources consulting & management services.
About our client and the position :
THIS POSITION IS ONLY FOR PAID MEDIA SPECIALIST
Our client is fastest growing digital marketing agency in Canada and looking for a expert in Paid
Media.
* Must have a minimum 5 years of professional work experience
* This job offers a lot of growth going forward with opportunities to become a lead. Our client is
always seeking out the best talent, and rightful attitudes to fit their company’s culture and
skills.
Benefits:
Competitive Salary
High growth
Permanent
Work from home
Night Shift- 7:30 PM- 3:30 AM
Why Work with our client:
They are continuing to grow; lots of growth opportunities within the
organization
Work hard, play hard
culture; “I can’t do this, this is not my job” ; does not exist
in their dictionary!
Opportunity to work closely with the COO and other Experts in the company!
If you enjoy working in a fun,
fast-paced environment
, then this position is for you!
Duties and Responsibilities:
Strategize the campaign
optimization
activities across multiple advertising
engines (Search, Social, Display) for 20-30 clients
Developing near and long-term PPC account strategies and roadmaps
Keyword research (discovery and expansion), review and editing of ad copy,
review and analysis of web site performance metrics, and
optimization
of
campaigns
Growing departmental revenue and budget under management
Monitor and report on key performance indicators, and opportunities for
improvement on a regular basis
Drive continued
innovation
and best practice implementation, regularly
sharing your knowledge with the team and top executives
Stay current with new advances in online marketing, competitive landscape,
and keyword research
Experience
Required:
3-4 years of experience strategizing paid search engine marketing campaigns
Experience dealing with B2B and B2C
3 yrs experience working in a digital marketing agency is must.
Experience with
strategizing clients paid accounts & social media (Google,
Bing, Facebook)
Expert in Goal and conversion tracking
Ability to create landing pages
Strong Auditing skills (analytical, data visualization and reporting)
Expertise in Automation Tools
Experience with
behavioral targeting/remarketing campaigns
Previous experience must be with an online marketing agency is an asset
Diversity
is key to building high-performing teams, and creating an
inclusive work environment
is our priority. We are an equal-opportunity employer and welcome people of
diverse
backgrounds, perspectives, and skills. We will work with applicants to provide accommodations at any stage of the hiring process.
Title: Paid Media Specialist
Company: TopHat HR
Location: Salem, India
Category: Marketing / Advertising / PR (Digital Marketing)
