Marketing Communication Executive

Overview

The role of the Marketing Communication Executive will be responsible for implementing and managing offline and online communication strategies to build strong brand awareness and visibility. We are looking for an outgoing, fashion enthusiast and a social media savvy that is always on trending content and fashion trends. We welcome someone sociable that is able to communicate and liaise with different group of people.

Key Responsibility :

·       Execute the ATL, BTL and PR activities according to the event calendar.

·       Oversee social media content to drive brand awareness & engagement, including engaging influencer and content creators to partner with; monitor analytics and report on feedback and online reviews.

·       To produce marketing copy, copywriting and content for articles, press releases and similar.

·       To work closely with creative team to delivery contents on time and check all contents prior to publishing.

·       Event planning and executions – required to work closely with the tenants within the mall, including convincing tenants to sponsor for our events.

·       PR & Media planning and executions – require working closely with media and press agencies to ensure campaign runs according to timeline.

·       To assist the team in all promotions and campaigns.

 

Requirements :

·       Candidate to holds at least a Professional Certificate, Diploma, Advance/Higher/Graduate Diploma, Bachelor’s Degree in Marketing, Advertising/Media, Mass Communications or equivalent OR candidate who have the skill set and experience.

·       Required language(s) : Bahasa Malaysia, English.

·       Able to understand, converse and write in Mandarin is added advantage.

·       Savvy and creative copywriting.

·       At least 2 years of working experience in related field is required for this position.

·       Good interpersonal skills and able to work under tight deadlines.

·       Experience in event management, have good existing network of media/journalist contacts.

 

Salary Range : RM3,000 – RM4,500