Overview
Product Marketing Manager Jobs in Austin, TX at Ontic
Title: Product Marketing Manager
Company: Ontic
Location: Austin, TX
Who We Are
Ontic makes software that corporate and government security professionals use to proactively manage threats, mitigate risks, and make businesses stronger. Built by security and software professionals, the Ontic Platform connects and unifies critical data, business processes, and collaborators in one place, consolidating security intelligence and operations. We call this Connected Intelligence. Ontic serves corporate security teams across key functions, including intelligence, investigations, GSOC, executive protection, and security operations.
As Ontic employees, we put our mission first and value the trust bestowed upon us by our clients to help keep their people safe. We approach our clients and each other with empathy while focusing on the execution of our strategy. And we have fun doing it.
Who You Are
You are a dynamic and execution-focused product marketing professional with a passion for driving demand and adoption for B2B enterprise solutions. Reporting to the Director of Product Marketing, you will own a product area and play a pivotal role in crafting compelling narratives that resonate with our target audiences.
You excel in cross-functional collaboration, partnering closely with Product, Sales, Customer Success, and the broader Marketing team to launch products successfully, create messaging, and drive adoption. With a strong foundation in market intelligence, messaging, product launches, and enablement, you transform complex concepts into clear, actionable, and impactful deliverables.
If you are proactive, detail-oriented, and unafraid to roll up your sleeves to make a tangible impact, this role is for you.
Key Responsibilities
Market Intelligence: Gather and analyze insights from market research, competitive analysis, and customer feedback to inform product positioning, messaging, and strategy
Positioning & Messaging: Develop and maintain a differentiated value proposition, messaging framework, and supporting assets & materials for your product area
Product Launches: Create and execute go-to-market strategies for product launches, including detailed launch plans, and coordinate cross-functional efforts to ensure successful rollouts and sustained engagement
Enablement: Partner with Sales and Customer Success teams to create and deliver playbooks, pitch decks, battle cards, case studies, and other materials that support customer conversations and sales efforts
Buyer Enablement: Develop targeted buyer personas, clear messaging, and collateral tailored to different audience segments and go-to-market channels
Cross-Functional Collaboration: Work closely with Product and GTM teams to align product marketing strategies with broader organizational goals and ensure high-quality execution
Training & Resources: Collaborate with Enablement teams to deliver training, FAQs, and tools that equip Sales and CS teams to effectively communicate Ontic’s value
Qualifications
3+ years of experience in B2B SaaS product marketing, with a total of 5+ years in related roles
Proven expertise in developing product messaging and positioning for technical and non-technical audiences
Strong communication and storytelling skills, with the ability to distill complex concepts into clear, engaging narratives
Demonstrated success in planning and executing product launches and go-to-market strategies
Ability to manage multiple projects in a fast-paced, dynamic environment
Strong collaboration and interpersonal …
