Overview
Product Marketing Manager Jobs in Boston, MA at Smartcat
Overdryve is looking for someone to join our growing team! Our mission is to better manage everything brand and marketing-related for our clients so they can live simpler and happier lives. We work with repair shops in the automotive aftermarket and give shop owners back their most important, irreplaceable commodity in life: THEIR TIME!
That’s why we do the heavy-lifting, so that our clients can focus on the important things that matter to them.
Overview:
The Client Marketing Manager is responsible for developing and executing marketing strategies for our portfolio of clients, ensuring that they are satisfied with the services from Overdryve and that their marketing goals are continuously met. This role will work closely with the CEO to ensure that campaigns are executed successfully and our clients are satisfied with the results of each campaign. Additionally, you will be in regular contact with our clients’ vendors, holding them accountable to ensure maximum value.
Responsibilities:
Develop and execute marketing strategies within a 12-month calendar for our portfolio clients to drive engagement and revenue growth.
Work closely with clients to understand their marketing goals and provide strategic recommendations to achieve those goals.
Monitor and analyze marketing campaign performance, providing regular reports to clients on progress against KPIs and making adjustments to campaigns as needed. This includes reviewing and distributing weekly reports to clients.
Collaborate with Marketing vendors to execute integrated marketing campaigns that align with client goals and drive results.
Stay up-to-date with the latest marketing trends and best practices and apply them to client strategies where appropriate.
Ability to work in a booth at industry conferences.
Light travel required (< 20%)
Qualifications:
2+ years of experience in Marketing and/or Client Services.
Automotive Aftermarket experience is a huge plus!
Proven track record of success in managing client relationships and developing and executing marketing strategies.
Excellent communication, presentation, and negotiation skills.
Strong analytical and problem-solving skills.
Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
Knowledge of digital marketing channels (SEO, SEM, social media, email marketing, etc.)
Job Type: Full-time
Pay: $20.00 - $30.00 per hour
Schedule:
Monday to Friday
Work Location: Remote
Title: Product Marketing Manager
Company: Smartcat
Location: Boston, MA
