Overview
Product Marketing Manager, Amazon Business Jobs in Seattle, WA at Amazon
Title: Product Marketing Manager, Amazon Business
Company: Amazon
Location: Seattle, WA
DescriptionCome be a part of a rapidly expanding $35 billion global business. At Amazon Business, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech and retail in the B2B space, developing innovative purchasing and procurement solutions to help businesses and organizations reimagine buying. Bring your insight, imagination, and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes, unlocking our potential worldwide.
This role is part of the Amazon Business WW Marketing team and our vision is to establish Amazon Business as the most recognized B2B brand. In this role, you will lead the strategy and production of engaging onsite experiences, and champion event production across cross-functional teams. This includes merchandising events and seasonal promotions globally on Amazon Business. This role will need to communicate regularly with senior leadership and be responsible for driving top-level business goals.
To be successful in this role, this individual will work seamlessly with senior stakeholders across Marketing, Sales, Category, Selection, Pricing, and Tech across geographic regions to optimize through scale and continuous experimentation. We are looking for an individual with broad experience in online merchandising, digital marketing, and product marketing. This role requires skills in strategic thinking, relationship building, and problem solving, as well as a willingness to be hands-on with execution.
The ideal candidate has a track record of success in delivering results at scale and working cross-functionally across multiple teams and countries. The individual will thrive in a fast-paced, high-pressure entrepreneurial environment. If you’re looking to join a dynamic, growing team in a high-impact role, this is a great fit for you.
Key job responsibilities
Own WW strategy and production of onsite events and seasonal promotions (e.g., End of Fiscal Year, Black Friday) on Amazon Business
Deliver multi-channel marketing campaigns and engaging onsite experiences for B2B customers
Develop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, marketing distribution channels, and campaign schedule
Apply key insights into business actions and push for new ways to achieve objectives at scale
Define business metrics, measurement plan, and testing plan for site-event events
Work at both the strategic and tactical level to champion bold, creative ideas
Test and refine new marketing approaches and channels to reach and engage key audiences
Create and maintain scalable, repeatable methods of measurement and performance tracking for campaigns
Manage multiple projects gracefully and balancing contending priorities in a rapidly changing environment
Basic Qualifications
2+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience managing and measuring marketing performance in various channels
Preferred Qualifications
4+ years of professional non-internship marketing experience
Experience managi…
