Overview
Regional Marketing Manager Jobs in Pune, India at Apex Group Ltd (India Branch)
REGIONAL MARKETING MANAGER (Asia and MENA)
Regional Marketing Managers are responsible for facilitating day-to-day marketing activities and support across a particular region and/ or geographies. Reporting to the Head of Marketing, you will work closely with the Demand Marketing team to develop and execute regional marketing campaigns and programs that enhance Apex Group’sbrand awarenessin key markets – through a range of activities including but not limited to local in-person events, working with local stakeholders to understand key priorities and opportunities for the region to feed back into the broader marketing team sourcing branding and thoughtleadership opportunitiesin line with group strategy, supporting the local delivery of marketing campaigns, sales enablement and CRMeducationand support.
You will act as the key point of contact for local stakeholders in the region to liaise with marketing, collaborating closely with local the Regional Managing Director, local Country Heads, sales team, CRM team and delivering feedback and insights into the wider marketing and comms team to shape strategy.
Key responsibilities include, but are not limited to:
Act as the key marketing touchpoint for regional stakeholders; including the Regional MD, country heads, local sales and CRM teams.
Action local requirements i.e., business card production, brand support requests, HR and employer brand/recruitment support.
Be responsible for ensuring the regional content on the website is kept up to date and accurate at all times – including roles and location page descriptions as the Apex Group continues to grow and evolve.
Understand local regulations in the jurisdictions you support to ensure compliance with marketing and data protection regulations – feeding insights into the Marketing Operations team to input into process docs and policies as required.
Be the marketing guru and sales enabler for your region – facilitating training on key marketing technologies that support your region in delivering on pipeline and cross-sell targets – taking accountability for local adoption of marketing technologies and tools.
Be the day-to-day contact and liaison from the marketing team, linking the region into Group marketing and supporting growth needs, by working closely with the Demand Marketer to align activities with revenue objectives.
Understand the global, regional and local strategies to support the demand team in executing on pipeline generation tactics and deliver complementarybrand awarenessactivities to support the top of the funnel.
Be able to align with top level strategic global marketing objectives to deliver suitable activities that support our marketing goals in your region and respective countries.
Work with the Portfolio marketing team to understand audiences and products to support saleseducationand enablement througheducationandcommunicationinto your region.
Work closely with the brand and comms team to ensure advertising andbrand awarenessactivities across region areimpactfuland on message – feeding brand opportunities back to the management team to inform strategy.
Feed content ideas into the central comms team to ensure local topics are covered in the content production process and big pieces of content are repurposed as required for campaigns and programs.
Take part in the campaign planning process with the campaign team; including portfolio marketing, content marketing, demand marketing and…
Title: Regional Marketing Manager
Company: Apex Group Ltd (India Branch)
Location: Pune, India
Category: Marketing / Advertising / PR, Management
